Jo To Go Coffee® | Taco Flamingo

Thank you!

2009-07-27T19:34:00.002-05:00

Thank you to everyone who stopped by to support the Wounded Warrior Project fundraiser on the fourth of July. We made the donation to the project in memory of a local fallen hero, Brent Vroman. We are grateful for your business and very proud to be part of this community.

--Your friends and neighbors at Jo to Go Coffee

Don't forget to stop in to Jo To Go Coffee to support the Wounded Warrior Project!

2009-07-03T06:18:00.000-05:00

On July 4th, we're donating 10% of our sales from three Jo To Go Coffee locations to the Wounded Warrior Project. Check out the video above to learn more about how this organization supports the brave men and women who have sacrificed much to safeguard our freedom. And don't forget to stop in to these Jo To Go Coffee locations on July 4th:

2422 W Mason St
Green Bay, WI
(920) 884-0401

1960 Main St
Green Bay, WI
(920) 468-3380

550 N Richmond St
Appleton, WI
(920) 738-0761

There are several additional ways you can support the Wounded Warrior Project:
1. Join the Wounded Warrior Fan Page on Facebook.
2. Check out their website: www.woundedwarrior.org/
3. Donate!

Have a happy, safe Fourth of July!

Help Support Wounded Warriors on Independence Day

2009-07-02T16:30:00.006-05:00

Green Bay, WI -- Three Jo to Go Coffee locations will be donating 10% of their sales to the Wounded Warrior Project this July 4.

"We wanted to do something in honor of the men and women who have sacrificed so much on behalf of all of us," commented Director of Development Dick DuBois. "If you're out and about this July 4, stop in to Jo to Go Coffee and support a very worthy cause."

Participating Jo to Go Coffee locations include:
2422 W Mason St, Green Bay, WI - (920) 884-0401
1960 Main St, Green Bay, WI - (920) 468-3380
550 N Richmond St, Appleton, WI - (920) 738-0761

The purpose of the Wounded Warrior Project is:
-- To raise awareness and enlist the public's aid for the needs of severely injured service men and women,
-- To help severely injured service members aid and assist each other, and
-- To provide unique, direct programs and services to meet the needs of severely injured service members. (from www.woundedwarriorproject.org/.)

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Free is good...

2009-06-05T12:02:00.004-05:00

Taco Flamingo/Jo to Go Coffee
1960 Main Street
Green Bay, WI 54302
920.468.3380

Get directions

Jo to Go Coffee | Taco Flamingo Sponsoring the Q90 Pledge Drive

2009-05-05T08:31:00.005-05:00

Tune in to check them out! To listen live, please click here.

Green Bay, WI – “It’s been five weeks now since I cut! I am doing alright! Thanks for being there through it all and always talking to me when I was so tempted to give in.” wrote one Green Bay-area teen to the Q90 staff.

Sasha is just one of 3000 kids powerfully served by Q90’s HopeNet, an online chat room where teens can chat confidentially, one-on-one with a live, trained Prayer Partner about any issues they are facing. HopeNet was launched in March of 2008 to expand the Christian radio station’s mission to bring families and kids into life-giving relationship with each other and Jesus through hip, inspiring music and events.

The Green Bay community has an opportunity to support their efforts via the station’s Q-Drive, which runs from May 5-7. The Q90 pledge drive is a bi-annual effort to raise funds to cover the operating costs of Q90 FM and HopeNet.

Jo to Go America Director of Development, Dick DuBois said that the franchise’s support of Q90 is a natural fit. DuBois keeps his finger on the pulse of area teens by embarking on a yearly speaking tour of area high schools. This past year, DuBois went a step further, launching his own initiative to mentor teens through Team JoFlamingo. Team JoFlamingo is a business/marketing internship that gives high school students the tools and support to be successful in the business world.

DuBois commented: “When we heard about the impact Q90 is having on area teens--especially teens in crisis--we knew we wanted to be a part of their fundraising efforts.”

DuBois will be dropping off specialty coffee drinks and fresh Mexican food to energize the Q90 staff and volunteers for the duration of the pledge drive May 5-7. He will be chatting with Kid and Scotty during the Q-Breakfast Club at 7 AM on Tuesday, May 5, 2009.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Going meatless on Fridays?

2009-03-05T12:10:00.015-06:00

Try our fish tacos for a tasty change of pace!

Never tried the fish taco? Try it Lana's way. Lana is the manager at the Taco Flamingo Jo to Go Coffee Cafe, 1960 Main St. in Green Bay. She takes her fish taco with lettuce, onion, cilantro and a twist of lime in a hard shell corn tortilla.

We're a pretty agreeable bunch, and will gladly make your taco any way you want!

Don't like fish? The fish probably don't like you either. Get a vegetarian taco and stop the hate.

Taco Flamingo Introduces Dollar Menu

2009-01-22T10:30:00.003-06:00

Green Bay, WI--Jo to Go Coffee/Taco Flamingo has unveiled a dollar menu geared towards those who are brown-baggin’ it through life. The dollar menu features eight menu items, including breakfast, lunch, dessert and drink options, and is available at both Jo To Go Coffee/Taco Flamingo locations in Green Bay: 1120 Radisson Street and 1960 E. Mason Street.

“The average brown bag lunch costs anywhere from $2.00 - $3.00,” commented Jo to Go America President Dick DuBois. “For the same amount you can stop in to Taco Flamingo and enjoy a fresh, healthy Mexican lunch--and you don’t need to wake up early to fix it or remember to pack it.”

Cost-savings marries convenience: Dick DuBois believes Taco Flamingo is orchestrating a proverbial match made in heaven.

According to the NPD Group, a leading global provider of consumer and retail market research information, packing a lunch is at an all-time high since 2001. Adults ages 18-and-older consumed some 8.5 billion brown-bag lunches last year (38 bagged lunches per capita compared to 35 in 2006). Nearly 12% of lunchtime opportunities were brought from home as of the year ended February 2008. In contrast, the February, 2007 figure was 11.3%.

Cost-saving was the primary motivation among those polled.

About Jo To Go America, Inc.

Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Jolly old elf gets a pay hike from Jo to Go Coffee | Taco Flamingo

2008-12-02T11:10:00.006-06:00

“We’re giving Santa a raise & some extra free time to kick back and enjoy the holidays,” says CEO

GREEN BAY, Wis. (Nov. 25 , 2008) – Santa Claus has reason to be a little bit jollier this year, as Jo to Go Coffee/Taco Flamingo is offering an unbeatable gift certificate deal to Santa and all his gift-giving elves. For a limited time only, Jo to Go Coffee/Taco Flamingo will give all customers an additional $5 in gift certificates for every $25 they purchase at participating locations.

“As people rush around frantically playing ‘Santa Claus’ for their friends and family, we decided to help folks save some time and get more for their gift-buying dollar,” commented President Dick DuBois. “This is our way of saying ‘thanks’ to all the customers that have supported us throughout the year...and mum’s the word if you decide to spend the freebies on yourself!”

Jo to Go Coffee/Taco Flamingo makes it fun, easy and affordable to give the gift of specialty coffee, bakery and fresh Mexican food that will turbo-charge your loved ones throughout the New Year.

The gift certificate deal is available at all Green Bay locations, as well as the Neenah, Menasha and Fond du Lac Jo to Go Coffee stores. Gift certificates are sold in $1.00 increments. To purchase your gift certificates please visit any participating Jo to Go Coffee/Taco Flamingo location, or get them shipped straight to your door by purchasing them online at: http://www.jotogo.com/.

About Jo To Go America, Inc.

Taco Flamingo | Jo To Go Coffee franchise location opens in Detroit-area

2008-09-15T10:42:00.007-05:00

Franchisee plans to open two additional locations in 2009

Troy, MI—Jo To Go America, Inc. has announced the opening of the first Taco Flamingo/Jo To Go Coffee franchise location in Troy, Michigan. Franchisee John Ghafari has converted his Mobil Convenience Store to include the co-branded concept. The new store opened the first week of September. [MAP]

A “Feel Good” Menu
The Jo To Go Coffee element of the co-branded team offers specialty coffee drinks, bakery, and a special menu for kids. Taco Flamingo offers fresh-Mexican fare with breakfast, lunch, and dinner options for the whole family. Ingredients in Taco Flamingo menu items include 100% beef, as well as seasoned chicken, pork, fish, and brown beans. Vegetables are chopped by hand. Tortilla chips are made fresh throughout the day.

“Our menu is fresh and 90% fried-free,” commented President Dick DuBois. “You’ll feel good after you eat at Taco Flamingo.”

Taco Flamingo Catering Program comes to Troy
DuBois said the Troy location, positioned in the city’s business sector, will do a brisk catering business with the Taco Flamingo Catering Program. They have already successfully booked their first catering engagements.

Taco Flamingo offers four catering menu options: Grilled burritos, the Taco Bar, the Nacho Bar or the Salad Bar. Catering packages include beverage options, delivery and set-up.

Future plans for Taco Flamingo Jo To Go Coffee in the Detroit area
John Ghafari plans to open additional locations in 2009: he plans to open a free-standing store, and his Mobil Convenience Store located in Birmingham, Michigan will be remodeled to include the co-branded concept.

“We decided to open a Jo To Go Coffee/Taco Flamingo because the company offers a wide variety of great products,” commented Store Manager Samer Ghafari. “For the last ten years the company has spent an endless amount of time researching and developing an intelligent business plan and products of the highest quality. We are passionate about supporting and expanding with Taco Flamingo/Jo To Go Coffee.”

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Move over Arnold Palmer, there’s a new drink in town

2008-08-23T09:30:00.004-05:00

Beginning early September, Jo to Go Coffee will be rolling out Green Tea Lemonade at stores nationwide. The company decided to add the drink to its menu after testing it out at a Green Bay-area charity golf outing over the summer.

“We’ve got a winner here,” commented company President Dick DuBois. “Everyone that tasted it has said ‘You’ve GOT to put this on the menu.’”

The new drink, a high-power version of the classic drink named after professional golfer Arnold Palmer, is made with Jo’s High Grade Lemonade and iced green tea. The drink tastes like the combination of a 300-yard drive boomed straight down the fairway, and a cool, tap-in birdie on a warm summer day.

“Our new drink is more like Tiger Woods than Arnold Palmer,” quipped DuBois.

Green Tea Lemonade is one of three green tea drinks that will be available in early September. Customers will also be able to order hot or iced green tea.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Jo To Go America, Inc. hires new graphic designer

2008-08-06T11:18:00.026-05:00

Green Bay, WI--Jo To Go America, Inc. has announced the addition of a new graphic designer, Matthew Baranczyk, to the company's marketing team. Matt is a graduate of Northeast Wisconsin Technical College. His past work experience includes graphic design positions with Black Market Skateboards and Surfin’ Bird Skate Shop.

“I am so happy to be working here at Jo To Go," commented Matt. "I have been having a great time utilizing my creativity with a great team, and an even greater company.”

Matt's first projects at Jo To Go America included the Grand Opening Celebration for the second Jo To Go Coffee/Taco Flamingo location at 1960 Main Street. The month-long celebration featured a Vegas giveaway, Expresso Scooter giveaway, John Maino radio remote, free coffee day for veterans, and lunch with the Green Bay Bullfrogs. Matt also created the Grand Opening Party Video.

Jo To Go President Dick DuBois commented: “Matt brings a young, hip energy to our corporate office. We are very happy to have him as part of our creative team.”

----------------------------------------------------------------------------------

Does your business need help with a graphic design project?
We can help you out! For more details, contact dickd@jotogo.com.
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About Jo To Go America, Inc.

Thank you for making our Grand Opening Party ROCK!

2008-07-31T09:22:00.006-05:00

Stop by for the Grand Opening Party this weekend

2008-07-25T10:39:00.011-05:00

This is it...the culmination of a month's worth of Grand Opening, all packed into one weekend at both Taco Flamingo/Jo To Go Coffee locations! [MAP]

Taco Eating Contest, Saturday, July 26 at both locations. Registration is at 11 AM. The rules are pretty straightforward: show up and eat as many tacos as you can in two minutes. There is no entry fee. We're offering cash prizes for the top three finishers. Tacos are made up of cheese, ground beef, and lettuce in a soft, flour tortilla. Perfect for kids of all ages!

Games and FUN for the whole family, Saturday, July 26 from 12-4 PM at both locations: Make a long distance basketball shot and win a free taco. Ring a flamingo and win a free smoothie. (Win both and you've got lunch covered.) Take a swing at a flamingo pinata, and play wiffle ball and ladder golf.

Skateboard Contest, Saturday, July 26 at 1 PM at the Radisson location: We'll be converting the parking lot into a mini-skateboard park. Winners of the Best Trick Contest and the Long Flamingo Ollie Contest win a gift certificate to Taco Flamingo/Jo To Go Coffee. Participants are responsible for bringing their own skateboard and safety gear, and must sign a waiver to take part in the contest.

LIVE Music by Jim Campbell, Sunday, July 27 from 2 - 4 PM at the Main Street location.

Rewards Drawings, Sunday, July 27 from 4-6 PM at both locations: Drawing for FREE GAS, footballs, basketballs, soccer balls, Coca cola products, a birthday catering and much more. (Must be present to win.)

Grand Prize Drawings, Sunday, July 27 from 4-6 PM at the Main Street location: Drawing for the trip to Vegas and Expresso Moped. (Must be present to win.) You can see WFRV's coverage of the Flock of Flamingos/Vegas Giveaway at: Find Flamingo, Win Trip To Las Vegas.

Green Bay Bullfrogs enjoy Mexican food, beat Eau Claire Express

2008-07-23T11:01:00.013-05:00

The Green Bay Bullfrogs stopped in for food, fun and games at both Taco Flamingo/Jo To Go Coffee locations this past Sunday, just hours before their game against the Eau Claire Express.

We noticed that there seems to be some correlation between baseball and ladder golf skills. (Who knew?)

One little guy was pretty pumped to be playing catch with REAL baseball players.

Later that day, the Bullfrogs went on to beat the Eau Claire Express in a 9-7 slugfest. Hmmm...maybe it was the tacos.

Special thanks to the Green Bay Bullfrogs for making the day memorable! It's not too late to take in a Bullfrogs game. The season doesn't end until mid August. Check them out at: www.greenbaybullfrogs.com/.

The Bullfrogs event at Taco Flamingo/Jo To Go Coffee was part of our Grand Opening Celebration, and IT'S NOT DONE YET! To learn more, click here.

Can a team of hungry Bullfrogs eat us out of business?

2008-07-17T12:20:00.002-05:00

Here's your chance to find out!

Eat with the Green Bay Bullfrogs, on Sunday, July 20 from 12:30 to 1:30 PM at both Taco Flamingo/Jo To Go Coffee locations, 1960 Main St. and 1120 Radisson St. Players from the Green Bay Bullfrogs will be available for autographs, photo-ops and FUN.

This is all part of our Grand Opening Celebration. Check out the rest of the fun by clicking here.

If it doesn't have a hang tag...

2008-07-16T11:39:00.008-05:00

...it's probably your neighbor's lawn ornament, SO DON'T TAKE IT!

We've strategically placed about 300 of these beauties on the east side of Green Bay with little hang tags around their necks. Bring the hang tag and the flamingo back in to either Taco Flamingo/Jo To Go Coffee location [MAP] for a FREE taco and a chance to win a trip to Vegas at the famous Flamingo Hotel!(No purchase necessary, but you must be present at the grand opening party at our Main Street location on Sunday, July 27 from 4-6 to win.)

This is yet another installment in our Grand-Opening-Celebration story. To check out the rest of the planned festivities, click here.

Taco Flamingo | Jo To Go Coffee Grand Opening Event Details

2008-07-09T10:13:00.019-05:00

Green Bay, WI—Jo To Go America, Inc. is throwing the mother of all grand opening parties to celebrate the launch of the second Jo To Go Coffee/Taco Flamingo Café location on the corner of Main and Mason Street on the east side of Green Bay.

“Green Bay has embraced the new Taco Flamingo/Jo To Go Coffee concept, and we’ve opened a second location,” commented President Dick DuBois. “We’ve planned a month-long party and the whole town is invited to get down with us.”

Grand opening events include:

Week of July 14, Vegas Vacation/Free Taco Giveaway: Pink flamingos placed in random yards with a hang tag for entry into a vacation giveaway to Las Vegas Pink Flamingo Hotel. Bring the flamingo and hang tag back to either Taco Flamingo location for a chance to win a trip to Vegas. Drawing will take place at the Grand Opening Party on July 27. (Must be present at the Main Street location from 4 to 6 PM to win.)

Thursday, July 17, Chips and Salsa Giveaway: Random lucky businesses around town will get “Chips And Salsa-ed” by the Jo To Go/Taco Flamingo staff.

Friday, July 18, John Maino Radio Remote, from 10 AM to noon at our 1960 Main Street location: Hang out with everybody’s favorite radio personality, John Maino.

Sunday, July 20, Eat with the Green Bay Bullfrogs, from 12:30 to 1:30 PM at both locations, 1960 Main St and 1120 Radisson St. Players from the Green Bay Bullfrogs will be available for autographs, photo-ops and FUN.

Saturday/Sunday, July 26/27, the Official Grand Opening Party, at both locations, 1960 Main St and 1120 Radisson St.

Taco Eating Contest, Saturday, July 26 at both locations: Registration at 11 AM. Fill your face with as many tacos as you can in two minutes. There is no entry fee. We're offering cash prizes for the top three finishers. Tacos are made up of cheese and ground beef in a soft, flour tortilla.
Games and FUN for the whole family, Saturday, July 26 from 12-4 PM at both locations: Make a long distance basketball shot and win a free taco. Ring a flamingo and win a free smoothie. (Win both and you've got lunch covered!)
Rewards Drawings, Sunday, July 27 from 4-6 PM at both locations: Drawing for FREE GAS, footballs, basketballs, soccer balls, Coca cola products, a birthday catering and much more.
Grand prize drawings, Sunday, July 27 from 4-6 PM at the Main Street location only: Drawing for the trip to Vegas and Expresso Moped.

The NEW Café location
Taco Flamingo/Jo To Go Coffee, which pairs authentic Mexican food with specialty coffee, returns with a few new twists that the company believes will send people flocking to the new location. The top cool features of the new Taco Flamingo/Jo To Go Coffee location is:

Indoor seating in a Caribbean-themed, fast casual restaurant.

Shaded outdoor seating.

A selection of ice cold beer (for dine-in customers only).

A drive-thru for authentic Mexican food and specialty coffee on the run.

High-quality, affordable catering with a 24 hour turnaround.

Free WiFi.

Check us out! We're located at 1960 Main Street, and we're open from 5:30 AM to 9:00 PM seven days a week.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Free GAS!?

2008-07-02T10:08:00.007-05:00

If you've been driving around Green Bay this past week, you may have noticed one of our FREE GAS billboards like the one below.

We're really not kidding.

No play on words.

Nothing to do with the beans in the burritos.

Just FREE gas.

It's all part of the Grand Opening Celebration that's happening throughout the month of July at both Taco Flamingo/Jo To Go Coffee locations. [MAP] We've got a stack of gas cards that we're itchin' to raffle. Stop in--you might get lucky! (No purchase necessary. Must be present at either Taco Flamingo/Jo To Go Coffee location on July 27 from 4 to 6 PM to win.)

Stop in for the Grand Opening Events at both Taco Flamingo/Jo To Go Coffee locations

2008-06-25T12:00:00.013-05:00

Throughout the month of July, we're celebrating the opening of our NEW Taco Flamingo/Jo To Go Coffee Cafe location at 1960 Main Street in Green Bay! You can get in on the fun at either location. [MAP]

Our new cafe location features:
* A selection of ice cold beer (for dine-in customers only).
* A drive-thru for authentic Mexican food and specialty coffee on the run.
* High-quality, affordable catering with a 24 hour turnaround.
* Indoor seating in a Caribbean-themed, fast casual restaurant.
* Shaded outdoor seating.
* Free WiFi.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Related links:
Taco Flamingo Introduces Authentic Mexican Catering Program
Jo To Go America, Inc. Launches Co-Branded Franchise Concept

Jo To Go America adds another Taco Flamingo/Jo To Go Coffee location

2008-05-28T10:25:00.010-05:00

Franchise adds several new features to co-brand concept

Green Bay, WI – Just eight months after launching the new Jo To Go Coffee/Taco Flamingo co-brand, Jo To Go America, Inc has announced the opening of a second location at 1960 Main St. (formerly the Jo To Go Coffee cafe location) in Green Bay, Wisconsin. The co-brand concept, which pairs authentic Mexican food with specialty coffee, returns with a few new twists that the company believes will send people flocking to the new location. The new Taco Flamingo/Jo To Go Coffee features:

A selection of ice cold beer (for dine-in customers only).
Indoor seating in a Caribbean-themed, fast casual restaurant.
Shaded outdoor seating.
A drive-thru for authentic Mexican food and specialty coffee on the run.
High-quality, affordable catering with a 24 hour turnaround.
Free WiFi.

The first Taco Flamingo/Jo To Go Coffee location opened in October of 2007. Customer response to the top notch flavor profiles of authentic Mexican food and specialty coffee has been positive. Among recent comments is this customer in Green Bay:

“I've been to "taco flamingo" a couple times since the grand opening. Congratulations on creating food that is quick & reasonably priced...I was thoroughly impressed with the quality & will be back. One question -- are there plans to open additional flamingos??”

The franchiser continues to move forward with plan to convert all company-owned stores and future franchise locations to the Jo To Go Coffee/Taco Flamingo co-brand.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Jo To Go America, Inc. Enhances Rapid Rewards Program

2008-04-09T11:54:00.004-05:00

Green Bay, WI -- Jo To Go America, Inc. has enhanced their Rapid Rewards program. Jo To Go President Dick DuBois said that the new program is similar to a frequent flyer program. Customers earn points for every purchase they make: coffee drinks, coffee beans, smoothies, and bakery. Points are redeemable for rewards in the online store.

DuBois built Jo To Go Coffee® with top-notch specialty coffee products and bakery; friendly, well-trained coffee bartenders; and quick service at the drive-thru window. The rewards program is an added perk for Jo To Go Coffee customers.

“Our customers keep coming back because of the products and service we offer,” commented DuBois. “The Rapid Rewards program is our way to thank our customers who have made this company successful.”

Rapid Rewards points are tallied by cards available at all Jo To Go Coffee locations. After cardholders register their cards on the rewards page of the Jo To Go Coffee website, their balances are tracked electronically and print out periodically at the drive-thru for their personal reference. Customers redeem points for Jo To Go merchandise online.

The accounts of customers already participating in the Rapid Rewards Program have automatically switched to the points-based program.

About Jo To Go America, Inc.

Jo To Go Coffee® Introduces Flavored Iced Coffee

2008-03-19T12:25:00.009-05:00

Specialty coffee drive through now offers Iced Irish Crème Coffee with more flavors to follow

Green Bay, WI – Jo To Go Coffee, in response to increased market awareness of flavored iced coffee, is introducing its own line of the specialty coffee drink. Iced Irish Crème Coffee is now available at Jo To Go Coffee stores nationwide .

“Big name quick-service restaurants have perked interest in flavored iced coffee among people who may not have tried specialty coffee in the past,” commented Jo To Go America President Dick DuBois. “We see this as a great opportunity to show new customers how much better iced coffee tastes at Jo To Go Coffee, and doesn’t cost any more.”

DuBois said that the coffee franchise’s flavored iced coffee is brewed in small batches daily from fresh roasted beans, and contains no chemical additives. The Iced Irish Crème Coffee drink includes flavor shots of Irish Crème, and is topped off with creamy half and half.

“Jo To Go Coffee’s flavored iced coffee features a top-notch flavor profile and, because it is fresh and contains no preservatives, is ultimately better for you,” said DuBois.

The coffee drive-thru will offer Iced French Vanilla Coffee very soon and plans to offer iced coffee in over 25 flavors.

About Jo To Go America, Inc.

Taco Flamingo Introduces Authentic Mexican Catering Program

2008-02-27T11:09:00.006-06:00

Green Bay, WI—Jo To Go America, Inc. has announced that Taco Flamingo, 1120 Radisson Street in Green Bay, now offers a catering program to put the spice back into board meetings, staff meetings, parties, or any other get-together.

“Rich in flavor, Mexican food is number one in America right now,” commented Jo To Go America President Dick DuBois. “So why would you serve your clients and friends a hot ham sandwich with a scoop of potato salad? At Taco Flamingo, we’re offering a bold new option.”

Taco Flamingo customers can choose from four catering menu options: freshly wrapped and grilled burritos, the Taco Bar, the Nacho Bar or the Salad Bar. Catering packages start at $8.49 per person, and include beverage options, delivery and set-up.

Ingredients in Taco Flamingo menu items include 100% Angus steak, as well as seasoned chicken, pork or fish. All vegetables -- tomatoes, lettuce, onions and cilantro -- are bought fresh and chopped by hand. Tortilla chips are fried and seasoned at the store throughout the day.

“You can’t beat the quality of the food, and the set-up of our catering program makes it very convenient,” commented Jo To Go America, Inc. President Dick DuBois. “We do almost everything except eat the food for you.”

Every catering order is assigned a delivery coordinator who sets up the entire spread. Nearly everything is disposable, so clean-up is quick and easy. And Taco Flamingo only requires 24 hour notice for parties of up to 50 people.

Customers interested in booking Taco Flamingo for their next party or meeting can call 920.884.6601 extension 110.

About Jo To Go America, Inc.

Jo To Go America, Inc. Expands Operations Team

2008-01-14T09:21:00.002-06:00

Green Bay, WI—Jo To Go America, Inc. has expanded their operations team, hiring Patrick Guerdan as the new director of operations.

Guerdan’s responsibilities include facilitating new store openings, developing personnel at the store level, and creating and implementing store policies and procedures.

He brings over 20 years of operations experience from notable quick service restaurants such as Salsarita’s, Little Caesar’s Pizza, Taco Bell and Kentucky Fried Chicken.

Guerdan relocated from Charlotte, North Carolina to accept the position at Jo To Go America, Inc.

Jo To Go America, Inc. President Dick DuBois said the addition of Guerdan to the operations team is a part of a much larger story that includes the launch of a national brand. This past fall, the original Jo To Go Coffee drive-thru location in Green Bay was remodeled. The quick service drive thru reopened as a co-branded team: Taco Flamingo and Jo To Go Coffee.

“In order to succeed at the ambitious task of launching a national brand, we needed someone on board who has been through the process before,” commented DuBois. “Patrick Guerdan is highly skilled at motivating people to put forth their best effort and developing their talents. He will ensure that as we grow, we continue to offer a top notch product and to forge that personal connection our customers love.”

The Jo To Go Coffee element of the co-branded team continues to offer the fabulous specialty coffee drinks and bakery for which the coffee franchise has become known. Taco Flamingo is a quick service drive-thru offering authentic Mexican grill fare with breakfast, lunch and dinner options for the whole family.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

The Jo To Go Coffee Year in Review

2008-01-07T11:17:00.001-06:00

2007 was a year of big developments at Jo To Go Coffee—new products, brands and faces, and of course all the usual fun.

We opened franchise locations in Georgia, Michigan and Wisconsin.
We pumped up our smoothie menu with the addition of the Extreme Smoothie. With an energy boost from Red Bull our smoothie-lovin’ customers-on-the-go get there a little bit quicker with the Extreme Smoothie riding shotgun: Jo To Go Coffee® Adds Extreme Smoothie to Specialty Drink Menu
The feel good story of the year goes to Richard Oatman, owner of two Jo To Go Coffee franchise locations in Kansas City. Richard was a part of an effort to help kids at the local high school launch their own coffee shop: Students at Kansas City's Park Hill High School Get Entrepreneurial Training with the Help of Jo To Go Coffee
Hands down, the biggest story of the year was the launch of Jo To Go America’s new co-brand concept. We remodeled the original Jo To Go Coffee drive-thru location and reopened as Taco Flamingo and Jo To Go Coffee. (Authentic Mexican food and coffee—who would’ve thought? And somehow it works…): Jo To Go America, Inc Launches Co-Branded Franchise Concept; Jo To Go America to Throw Grand Opening Party for New Drive-thru Concept; Flock of Wild Flamingos Spotted in Green Bay, Wisconsin
With the success of Taco Flamingo and the anticipated growth of the Taco Flamingo/Jo To Go Coffee co-brand concept, we brought a veritable franchising veteran on board to guide us: Jo To Go Coffee® Hires Franchising Veteran for New VP of Franchise Development Position
And of course there was the usual tom-foolery: Post-Thanksgiving Dozers May Not Be Able to Control Themselves; Jo To Go Coffee Advocates 'Brew Unto Others'

Jo To Go America, Inc. Launches Co-Branded Franchise Concept

2008-01-04T10:35:00.002-06:00

Jo To Go Coffee® drive-thru reopened with Taco Flamingo, an authentic Mexican grill concept

Green Bay, WI—Jo To Go Coffee® diehards and authentic Mexican food aficionados had reason to celebrate, as the Jo To Go Coffee drive-thru reopened along with a completely new franchise concept, Taco Flamingo.

Dick DuBois, president of Jo To Go America, Inc, reports that nine years ago he made his first “crazy business idea” into a reality when he opened the Jo To Go Coffee location on Radisson Way. The basic premise of Jo To Go Coffee was simple: serve fast, fabulous coffee drinks with a healthy dose of fun to people on the go. DuBois was awarded Entrepreneur of the Year in the year 2000 after his idea took flight, and he is now in the process of franchising his concept on a national level.

“Nine years later you might say I’ve had another lightning bolt idea,” commented DuBois. “We’ve remodeled that first Jo To Go Coffee location and are reopening with a completely new business concept, Taco Flamingo.”

The Co-Brand Concept
The new co-brand to Jo To Go Coffee has been launched at the Radisson Street location in Green Bay, Wisconsin. According to company research, Jo To Go Coffee is the first national coffee business to initiate a completely unique co-brand. The Taco Flamingo/Jo To Go Coffee pairing serves the breakfast, afternoon and evening dayparts, a move which DuBois believes will enhance the customer base for future franchisees.

The Jo To Go Coffee element of the co-branded team continues to offer the fabulous specialty coffee drinks and bakery for which the coffee franchise has become known. Taco Flamingo is a quick service drive-thru offering authentic Mexican grill fare with breakfast, lunch and dinner options for the whole family.

The Taco Flamingo Authentic Mexican Menu
“The main differentiator between Taco Flamingo and other quick service Mexican restaurants is the quality and authenticity of the menu items,” commented Jo To Go America President Dick DuBois. “We use chopped steak instead of hamburger, and we also offer seasoned chicken, pork or fish. Our tomatoes, lettuce, and cilantro are fresh and we use real cheese.”

Authentic menu items include tacos, burritos, quesadillas, chimichangas and tortas, served quickly to order. Combo meal options pair those favorite main dishes with popular sides like rice and beans, chips & salsa. Customers are able to choose an enticing meat selection of steak, seasoned chicken, seasoned pork and even fish. Customers also have the luxury of choosing “American-style” with meat, cheese, lettuce and tomatoes OR “Mexican-style” with meat, onion, cilantro and lime.

Double Drive-thru Increases Efficiency
The format of the new store remains a double drive-through, where customers are able to order and receive service at either drive-through window for Jo To Go Coffee and/or Taco Flamingo products and service.

About Jo To Go America, Inc.

Jo To Go Coffee Advocates 'Brew Unto Others'

2007-12-10T08:40:00.000-06:00

Brew unto others…philosophers or theologians might call it the Ethic of Reciprocity for Coffee Lovers, but we like to call it "being really nice."

When you slide into your local Jo To Go Coffee® drive-thru to try December’s featured drink* think about picking up some Jo To Go Coffee gift certificates for some of the folks in your life who make your every day a little brighter.

Gift certificates come in handy one dollar denominations—the perfect gift for your babysitter, mail carrier, hairstylist, manicurist, pool boy, teacher, phlebotomist, masseuse (you get the picture).

Gift certificates are also available for purchase online. Click here to go to the Jo To Go Coffee store.

*December's featured drink is the Peppermint Patty. When the temperature dips below freezing, the Peppermint Patty is a warm belly-full of chocolaty goodness. And it leaves your mouth feeling tingly, happy and minty fresh. What could be better?

Thank you from Jo To Go Coffee and Taco Flamingo!

2007-11-09T13:04:00.002-06:00

Thank you to everyone who generously gave to Deanna Favre's HOPE Foundation this past Saturday, November 3rd as part of the Taco Flamingo/Jo To Go Coffee grand opening celebration. You make us proud to be members of the Green Bay community!

--Richard DuBois, Jo To Go Coffee/Taco Flamingo President

Flock of Wild Flamingos Spotted in Green Bay, Wisconsin

2007-11-05T10:30:00.001-06:00

Environmentalists are scratching their heads over the sighting of a flock of wild, pink flamingos (Phoenicopterus ruber) in Green Bay, Wisconsin this past weekend.

These famous pink birds are not typically seen in the northern United States because of their penchant for the warm, salt-watery regions typical of the South.

The temperature in Green Bay was a somewhat chilly 32 degrees Saturday morning. An insensitive few criticized the birds' foolhardy migration north.

But those who took the time to mingle amongst the flock swore they heard murmurs of "Mama"...

...and were inspired by the obvious (albeit misplaced) devotion of the birds.

Soon flamingo groupies were sporting t-shirts and directing traffic for the Taco Flamingo/Jo To Go Coffee Grand Opening.

While employees inside served up authentic, fresh Mexican food to the eager masses.

The flock has unfortunately moved on after the sudden, heart-rending disappearance of “Mama,” but don’t let that stop you from trying out Green Bay’s newest drive-thru sensation: Taco Flamingo and Jo To Go Coffee. The drive through is open from 5:30 AM to 9:00 PM seven days a week. Phone: 920.438.8646.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Post-Thanksgiving Dozers May Not Be Able to Control Themselves

2007-11-02T13:58:00.001-05:00

Triptophan Antidote Discovered!

We’ve all witnessed it at one point or another: Uncle Bob stretched out on his favorite recliner, the top button of his dockers long-since relieved of its duty to restrain his enormous belly; his faint snortles providing an unsettling rhythm for the chorus of Thanksgiving clean-up.

“After Thanksgiving dinner is done, dozing, in my book, is completely unconscionable,” commented one area hostess. “After all, there are mounds of dishes that need to be done; casseroles to be packaged…and who’s gonna take care of the turkey carcass?”

But research shows that post-Thanksgiving dozers may be unable to control themselves. Tryptophan is an essential amino acid found in turkey that causes sleepiness and fatigue. Some scientists believe that tryptophan may be the actual culprit in what many consider to be the crime of post-Thanksgiving dozing.

Thankfully, the remarkable team of coffee servers at Jo To Go Coffee have stumbled over the antidote to Tryptophan, a drink they’ve dubbed—somewhat ironically--The Butterball. The Butterball’s potency in the fight against dozing lies in the extra shots of espresso, which go down oh-so-easy with frothy cream and flavor shots of butter pecan and white chocolate.

Don’t let post-Thanksgiving dozers ruin your holiday get-together! Arm yourself with The Butterball from your nearest Jo To Go Coffee drive-thru.

Jo To Go America to Throw Grand Opening Party for New Drive-thru Concept

2007-10-25T13:03:00.002-05:00

Jo To Go Coffee® and Taco Flamingo Grand Opening includes support for Deanna Favre’s Hope Foundation

Green Bay, WI—Jo To Go America is throwing a grand opening party on Saturday, November 3, 2007 to celebrate the kickoff of Taco Flamingo and the re-opening of Jo To Go Coffee. The drive-thru is open from 5:30 AM to 9:00 PM and the festivities for the new co-branded drive-thru, located at 1120 Radisson St., will feature:

A fundraiser for Deanna Favre's HOPE Foundation -- Customers will be asked if they’d like to Adopt-a-Flamingo for a $1.00 donation to the Hope Foundation. In exchange, Jo To Go America will give customers a coupon for $1.00 off a future purchase at Taco Flamingo, and Jo To Go America will match total customer donations (up to $500.)

The HOPE Foundation, founded by Deanna Favre, seeks to raise awareness about breast cancer, and provides assistance to women who are underserved or underinsured in their battle against breast cancer.
Lots of fun freebies: Radio personalities Average Joe and John Maino from WIXX 101.1 FM will be on hand from 10 AM to Noon, giving every tenth customer a free Taco Flamingo t-shirt. They will also randomly give away tickets to Defending the Caveman, a Broadway play running at the Meyer Theater in November. All customers will receive coupons towards a future Taco Flamingo purchase. And kids that come through will be given free Taco Flamingo tattoos and stickers.

Jo To Go President Dick DuBois said that the company put together a grand opening event that reflects the company’s identity.

“We’ve planned a grand opening celebration that’ll serve up authentic Mexican fare and fabulous specialty coffee drinks with a healthy side of FUN for the whole family,” commented DuBois. “We also wanted to continue our tradition of supporting the community in which we live. Deanna’s Favre’s HOPE Foundation has helped countless women in a struggle that has impacted the lives of many of us—the struggle to beat breast cancer.”

Taco Flamingo, the new co-brand to Jo To Go Coffee, was launched at the Radisson Street location on October 24. According to company research, Jo To Go Coffee is the first national coffee business to initiate a completely unique co-brand. The Taco Flamingo/Jo To Go Coffee pairing serves the breakfast, afternoon and evening dayparts.

The Jo To Go Coffee side continues to offer the fabulous specialty coffee drinks and bakery for which the coffee franchise has become known.

Taco Flamingo is a quick service drive-thru offering authentic Mexican grill fare with breakfast, lunch and dinner options for the whole family. Authentic menu items include tacos, burritos, quesadillas, chimichangas and tortas, served quickly to order. Combo meal options pair main dishes with popular sides like rice and beans, chips & salsa. Customers can choose an enticing meat selection of steak, seasoned chicken, seasoned pork and even fish. Customers also have the luxury of choosing “American-style” with meat, cheese, lettuce and tomatoes OR “Mexican-style” with meat, onion, cilantro and lime.

The format of the new store remains a double drive-through, where customers are able to order and receive service at either drive-through window for Jo To Go Coffee and/or Taco Flamingo products and service.

The drive thru is open from 5:30 AM to 9:00 PM seven days a week. Phone: 920.438.8646.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. For more information about Jo To Go Coffee, please visit www.jotogo.com/.

Jo To Go Coffee® Hires Franchising Veteran for New VP of Franchise Development Position

2007-09-22T11:22:00.001-05:00

Green Bay, WI—Jo To Go Coffee® President Dick DuBois has announced that the drive-thru coffee business hired veteran franchisor Tom Ragan for the newly created Vice President of Franchise Development position.

“When I considered the past success of Jo To Go Coffee® and the exciting future developments such as the addition of On the Go Foods,” commented DuBois, “I knew that I wanted to hire a seasoned franchising veteran to guide us to the next level.”

With over 20 years of experience running and developing franchise systems at notable quick service restaurants such as Wendy’s, Papa John’s Pizza, and the Krystal Company, Tom Ragan brings a wealth of experience to Jo To Go Coffee®.

Tom gained his initial experience at Wendy’s as a Manager Trainee. He was promoted to Regional Director of Operations for Wendy’s, where he directed and managed 78 company-owned restaurants in Florida.

Tom was later hired by Papa John’s Pizza to manage and develop their franchise system. Under his direction, the Papa John’s Pizza Franchise System grew from a small regional chain to over 1500 stores, and the projected sales of future franchise stores skyrocketed from 120 locations to over 3800 locations.

Tom also brings extensive franchisee experience to his new position, as the owner of five Papa John’s Pizza stores in Northern Louisiana, a Damon’s Restaurant in Birmingham, Alabama, and as the Operating Partner of a multi-unit DQ Grill & Chill franchise in Southwestern Florida.

His vision for Jo To Go Coffee® involves focusing his efforts on matching existing franchise business owners with the Jo To Go Coffee® system.

“I am very impressed with Jo To Go Coffee’s commitment to quality and the operation system created by Dick DuBois and his team,” commented Tom. “Combined with very affordable development costs and the tremendous growth in this segment of the food industry, we are positioned to experience solid growth.”

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit http://www.jotogo.com/.

Jo To Go Coffee Kicks Off Football League for Specialty Coffee Drink Lovers

2007-09-12T14:50:00.000-05:00

The JFL is Jo To Go Coffee’s newest Rapid Rewards program. The league runs from Sunday, September 9, 2007 to Super Bowl Sunday, February 3, 2008.

The league rules are as follows:
• Field Goal: Receive three (3) points for every drink you purchase with your Rapid Rewards Card.
• Touchdown: Receive six (6) points for every drink you purchase on Sundays with your card.
• Extra Point: Receive (1) additional point for every drink you purchase between 12:00 – 6:00 PM on Sundays with your card.
• Put one in the win column: When you earn 75 points you receive a free drink of choice. (Plan resets once you equal or exceed 75 points.)

The Jo To Go Coffee Rapid Rewards Card is a free swipe card that puts frequent customers on the fast track to discounts and bonus drinks. Cardholders’ balances are tracked electronically and balances print out on their guest checks for their personal reference.

Customers interested in joining the Rapid Rewards Program can pick up their frequency card at any Jo To Go Coffee® location. Participants can then officially register their card at www.jotogo.com/rewards, which allows them to view featured bonus plans, as well as their current progress towards coffee nirvana: the Rapid Reward.

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit http://www.jotogo.com/.

The Jo To Go Coffee 'Save the Brew' Finalists Have Been Chosen--It's Your Turn to VOTE!

2007-08-21T09:42:00.000-05:00

It was a grueling task...requiring grit, determination and, well, taste buds. Our seasoned team of coffee tasters endured drinks such as the iced espresso lemonade (and the resulting pucker) to narrow the highly competitive field of coffee recipes down to just three entries:

The Banana Nut Latte
Banana
Macadamia Nut
Steamed Milk
Espresso
Whipped Cream topped with Nutmeg

The Sticky CinnaJo
Butter Pecan
Caramel
Steamed Milk
Espresso
Whipped Cream topped with Caramel & Cinnamon

Chewy Gooey Oatmeal Cookie
Irish Cream
Butterscotch
White Chocolate
Steamed Milk
Espresso
Whipped Cream topped with Cinnamon

Vote for your favorite drink by e-mailing it to jotogocoffee@jotogo.com. If you include your Rapid Rewards card number with your vote and think pleasant thoughts when you hit SEND, you'll receive two drink credits for sending us some coffee love. Only one vote per person will be counted. Voting ends Friday, August 31st, 2007. The winning drink will be announced October 1st, 2007 and featured at all Jo To Go Coffee locations for the month of October. AND the Rapid Rewards card of the winning drink's creator will be turbo-charged with $500 Jo-bucks.

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com/.

Jo To Go Coffee® Launches ‘On the Go Foods’

2007-08-16T08:07:00.001-05:00

Specialty coffee drive-thru hires Executive Chef to create fast, gourmet menu

Green Bay, WI—Jo To Go Coffee® has expanded into new territory with the launch of “On the Go Foods.” President Dick DuBois said the “On the Go” gourmet food concept is currently being tested and developed at the company’s Jo To Go Coffee® café and that items such as sandwich wraps and additional soups may be added to the menu soon. On The Go Foods will eventually be offered at Jo To Go Coffee® drive-thru locations nationwide.

“We decided it was time to grow our ‘fast and fabulous’ concept to include healthy, gourmet foods that, like our specialty coffee drinks, will energize people to tackle life head on,” commented Jo To Go Coffee® president Dick DuBois. “On the Go Foods is a natural extension of Jo To Go Coffee®.”

Executive Chef Matt Rotter has been busy developing and testing his gourmet recipes, drawing on his considerable experience in the restaurant industry to come up with fast, portable creations that appeal to the taste buds and energize the body. The menu includes a selection of gourmet salads, sandwiches, and soup to go, all priced at under $5.00:

· The salads use fresh-chopped ingredients that are prepared daily at the café and feature a variety of dressings.
· The salad sandwiches feature grade-A tuna, egg, or chicken served on thick slices of whole wheat bread.
· The gourmet soups are made with natural, unprocessed ingredients, and are always fresh and ready to go.

Matt Rotter got his start in the restaurant industry when he was just 10 years old working at his family’s restaurant business. He later went on to attend the apprenticeship program at Fox Valley Technical College for the Culinary Arts while working for a prominent Wisconsin country club. He has worked as a gourmet chef for the past seven and a half years.

“I am really excited with the potential of this company,” commented Rotter. “I think we already distinguish ourselves with the quality of our coffee and service, I plan to continue that with On the Go Foods as well.”

Jo To Go Coffee Customers Invited to Enter the 'Save the Brew' Contest

2007-08-02T09:18:00.001-05:00

One specialty coffee drink connoisseur will win $500 Jo To Go Dollars and share their favorite coffee concoction with Jo To Go Coffee® customers nationwide as winner of the “Save the Brew” contest.

The specialty coffee franchise is accepting entries in the contest until August 14, 2007. Recipes are limited to the flavor shots, chocolate and caramel that are available at Jo To Go Coffee. All ingredients are measured in shots; one shot is equal to one ounce. To enter the contest, customers can e-mail their recipes to jotogocoffee@jotogo.com.

The entries will be narrowed down to three finalists by a panel of seasoned taste-testers. From August 21st – 31st, 2007, Jo To Go Coffee® customers will have the opportunity to vote for their favorite concoction, and will ultimately determine the winner. In addition to bragging rights, the winner’s Rapid Rewards Card will be credited with $500, and their drink will be featured at Jo To Go Coffee® locations nationwide for the month of October.

Matt Bogenschutz, Jo To Go Coffee Marketing Coordinator, commented that creativity will play a key role in determining the winner. He offered the following tips:

Come up with a unique combination of ingredients that aren’t already featured as drinks on the Jo To Go Coffee menu.
Taste your drink. Sometimes the flavors in your imagination don’t translate well to the coffee cup. If you request it, your coffee bartender will make your latte any way you want it. All ingredients are measured in shots. One shot is equal to one ounce.
Pay attention to the name of your concoction. A jazzy name like "Jo's Jolted Jack 'o' Lantern" will be more apt to catch the panel’s attention than "Pumpkin White Chocolate Latte."

Savannah Jo To Go Coffee® to Throw Grand Opening Party

2007-07-31T10:08:00.001-05:00

Savannah, GA— The construction dust has settled, the eager employees have learned the ropes as coffee bartenders, and coffee lovers in Savannah have started to discover the fast, fabulous specialty coffee drinks and bakery of Jo To Go Coffee. According to owner Tom Schilder, these are all reasons enough to throw a grand opening party with an invitation list as thick as the Savannah phone book—all are invited to attend.

The Savannah Jo To Go Coffee® Grand Opening Celebration is open to the public, and will take place on Friday, August 10th from 5-7 pm at Jo To Go Coffee, 1102 Eisenhower Drive. The party will feature free pony rides for kids, free chicken wings, t-shirt giveaways and sampling of Iced Mochas, Smoothies and Jo’s High Grade Lemonade. The festivities will continue throughout the month of August with drink deals, Rapid Reward Card bonus events, and special e-offers to Savannah customers.

Lynn and Tom Schilder decided on Jo To Go Coffee® after a trip home to Green Bay, WI to visit Lynn’s family, during which they regularly drove through Jo To Go for their favorite coffee drinks. They were soon hooked on the specialty drinks and, after visiting with Dick DuBois (Jo To Go President) and Jon Lukens (VP of Franchising) at the Jo To Go Coffee® main office, they were hooked on the concept of fast, fabulous drive-thru coffee as well. The couple signed a contract to open two drive-thru locations in Savannah. The Eisenhower Drive location opened in April, 2007.

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com.

Jo To Go Coffee® Adds Extreme Smoothie to Specialty Drink Menu

2007-07-17T10:23:00.001-05:00

Green Bay, WI—Jo To Go Coffee® has pumped up their smoothie menu. The specialty coffee drive-thru now offers the Extreme Smoothie, which includes all the fruity goodness of a regular Jo To Go Coffee® Smoothie with an extreme taste and energy boost from Red Bull® Energy drink.

The new addition to the Jo To Go Coffee drink menu is the brainchild of Area Manager and Lead Corporate Trainer Tom Peterson, who needed a lift to keep up with the demanding schedule of facilitating the opening of Jo To Go Coffee shops during the steamy summer months.

“There’s nothing like an Extreme Smoothie to perk you up and beat the summer heat,” commented Tom. “We’ve had our Extreme Smoothie billboards up since early July and business has been brisk. I’m thrilled that I’ve had the opportunity to share my favorite summer drink with our customers.”

The extreme version of the Jo To Go Smoothie is available in all nine real fruit flavors. The Red Bull infusion compliments the fruity flavor and provides a combination of ingredients that provides a boost during times of increased mental and physical exertion.

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit http://www.jotogo.com/.

Jo To Go Coffee® Celebrates Dad on Father’s Day

2007-06-13T08:47:00.001-05:00

Green Bay, WI—Jo To Go Coffee will be giving away free coffee to DADS on June 17, 2007 at all franchise locations.

Representatives from the corporate office cited a surprising Father’s Day statistic as the inspiration for this year’s Jo To Go Coffee® Father’s Day Celebration: according to AT&T, Father's Day is the busiest day of the entire year for collect calls.

Jo To Go Coffee® President Dick DuBois pointed out that, when coupled with the fact that Mother’s Day is the busiest day of the year for regular phone calls, the Father’s Day statistic seems to indicate that DAD gets a bit short-shrifted on his big day.

DuBois commented: “If you’re going to call your dad collect on Father’s Day, do him a favor and let him know that he can recoup some of his cost with a FREE drink of choice at any Jo To Go Coffee location on June 17, 2007.”

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and Crittenden’s Restaurant Insider as a coffee franchise with an innovative growth strategy. The drive-thru coffee bar continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit http://www.jotogo.com/.

Jo To Go Coffee® Creates Revolutionary New Incremental Franchise Fee Structure

2007-05-23T10:09:00.000-05:00

Specialty coffee franchise’s new process simplifies the franchising process

Green Bay, WI—Jo To Go Coffee®, in response to the needs and concerns of future franchisees, has developed an Incremental Franchise Fee Structure that allows entrepreneurs to take small financial steps towards the opening of their Jo To Go Coffee® drive-thru predicated on finding an approved real estate site first.

“The bottom line is that, even though Jo To Go Coffee® drive-thrus have enjoyed success, many folks didn't feel comfortable putting out a lump sum franchise fee payment early in the process,” commented Jo To Go Coffee® Vice President of Franchising, Jonathan Lukens. “The new process allows franchisees to take ‘baby steps’ toward paying the franchise fee. It has already proven to be very popular.”

As part of the new fee structure, Lukens has broken down the franchising process into four simple steps:

Step 1) Franchise Application and Real Estate Training: The first step is completion of a no-obligation franchise application and enrollment in the Jo To Go Coffee® Real Estate Training program. The training program provides professional training and assistance on how to scout for a Jo To Go Coffee® drive-through site. The process culminates in the participant’s completion of a real estate site evaluation form. The initial fee for this step applies to the franchise fee if the participant decides to continue in the franchising process.

Step 2) Site Evaluation Application Approval: Armed with knowledge from the Real Estate Training Program, future franchisees identify real estate site options locally, complete the real estate Site Evaluation Application for each site, and submit them to Jo To Go Coffee® for review and approval, along with a refundable site approval fee.

If Jo To Go Coffee® approves one or more sites, this fee applies to the final franchise fee and the process continues. If Jo To Go Coffee® does not approve the sites, the entrepreneur has the choice to either find other sites options and re-submit for approval or have the approval fee refunded with no further obligation.

Step 3) Franchise Agreement: Upon approval of the drive-thru site, Jo To Go Coffee® customizes the appropriate franchise agreement documents, which the entrepreneur returns with 60% of the franchise fee.

Step 4) Store Opening: The remaining amount of the franchise fee is payable after the store has been set-up and the staff has undergone comprehensive Jo To Go Coffee® in-store training.

Jo To Go Coffee® franchisee, Matt Lutsey of Atlanta, GA commented about this new franchising process: “When it came time to sign the franchise application, I was completely comfortable about my decision to open a Jo To Go Coffee® drive thru. Jo To Go Coffee® does a great job in guiding entrepreneurs along the path to opening their own specialty coffee business, and the new Incremental Franchise Fee Structure allows for much more flexibility.”

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com or www.jotogo.blogspot.com.

Students at Kansas City's Park Hill High School Get Entrepreneurial Training with the Help of Jo To Go Coffee

2007-05-15T11:33:00.000-05:00

Special Ed students work side by side with mainstream students to create profitable ‘Red and Black Java Shack’ in school cafeteria
Kansas City, MO—Bright and early every Wednesday morning, a group of energetic students of all abilities at Park Hill High School, 7701 NW Barry Road, are gaining valuable, real-world job experience thanks to the support of teachers, staff, and the owner/operator of the local Jo To Go Coffee® drive-thru.

The name of the students’ business is the Red and Black Java Shack. They sell Jo To Go specialty coffee for $.75 a cup and offer a full range of condiments (cream, sugar, java jackets, etc.) to the steady stream of students and staff that gather in the school cafeteria before school begins every Wednesday.

The idea for the coffee business was hatched when staff member O.J. Zink visited a neighboring school that offered a coffee shop. He noticed that it was very popular with faculty and students, and offered the opportunity for the students to gain some on-the-job experience. Principal Dr. Brad Kincheloe agreed that a small business would be a valuable teaching tool for both the Special Education and mainstream students at Park Hill High School.

“Richard Oatman came in that very day, said he just opened a Jo To Go Coffee® drive-thru down the road, and asked if he could be involved at the school,” explained Dr. Kincheloe. “I was figuring we would need to negotiate some terms to cover the cost of the coffee, never imagining for a moment that Richard was actually offering to brew the coffee, supply the coffee, drop off the coffee and pick up the tankers when they were finished—all at no cost to the school.”

Richard Oatman commented: “When Dr. Kincheloe first shared his vision with me, my first words were, ‘sign me up.’ This is such an exciting program to be a part of because there are so many business lessons these students can learn from this coffee stand: customer service, marketing, revenue vs. profit, handling money. I am a firm believer that every business has a responsibility to get involved in their community.”

And with that, a small business was born. Dr Kincheloe and Special Education teacher Mr. Rob Self worked with young adults of all abilities to create a brand, selecting a name and commissioning the Graphic Design Class to develop a logo using the Park Hill High School colors as their inspiration. The students now run the stand—their responsibilities include selling the coffee, filling and capping the cups, offering condiments, and collecting and counting the money. With grant money procured by Mr. Self, the students plan on purchasing a cash register to speed up the checkout process.

Proceeds from the business benefit the Special Education Program, and the School Supplies Program for students on the Free and Reduced Lunch Program. But Dr. Kincheloe, Mr. Self, and Mr. Oatman would tell you that the profit the business generates can’t be calculated as dollars and cents. The Red and Black Java Shack has allowed the adults in the community to pass on the fruits of their experience; it has built up students’ confidence in their abilities and provided them with marketable skills; and the business has taught young adults how to work together with individuals whose talents and abilities differ from their own.

“I think that this story illustrates that when the adults in the community decide they want to get behind the kids in the community, tremendous things can happen,” commented Dr. Kincheloe. “It is amazing to watch youngsters, some of whom may have struggled in the past, offer you the kind of customer service you would only expect from your very best employee.”

Park Hill High School—with a current population of 1590 students, 118 certified staff members and 58 support staff—is located in the Park Hill School District just north of the Kansas City Metro Area. The high school has a reputation across the State of Missouri for educational excellence and consistent community support. PHHS boasts a wide range of classes and co-curricular programs to highlight and develop each student’s skills. The bands, orchestras, choirs, art departments, newspapers, yearbooks and athletic teams are among the many groups to receive prestigious honors and state and national recognition for their excellence.

There are two Kansas City Jo To Go Coffee® locations owned and operated by Richard Oatman: one on 7121 Northwest Barry Road and one on the campus of First Family Church. Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. The coffee drive-thru has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. Jo To Go Coffee® has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com or www.jotogo.blogspot.com .

Jo To Go Coffee® Unveils Licensing Package for Multi-Unit Franchisees

2007-05-10T09:13:00.000-05:00

Green Bay, WI— Jo To Go Coffee® made it official at the Multi-Unit Franchising Development Conference and Expo (MUDFC) in Colorado Springs, CO this April…the specialty coffee franchise now provides experienced individuals the opportunity to grow their existing business with a Jo To Go Coffee® licensing agreement.

“Our research shows that the morning day-part is literally exploding with possibility—it is THE fastest growing segment in the fast food industry,” commented Jonathan Lukens, Vice President of Franchising. “Our specialty coffee products can provide a significant boost in revenue during the morning day-part when sales at, for instance, the burger drive-thru or taco stand were otherwise pretty sluggish.”

Jo To Go Coffee’s attendance at the MUDFC seemed like the most appropriate time to kick off the licensing program that has been in development this past year. The trade show was made up of about 300 attendees including show sponsors like Jo To Go Coffee® and other multi-unit franchisees. The show provided a high-level of visibility for a smaller, select group of experienced individuals looking for other complimentary opportunities to grow their existing businesses.

President Dick DuBois agrees that the Jo To Go Coffee® experience at the MUDFC further proves that offering a Jo To Go Coffee® licensing package fills a definite need in the quick service restaurant industry: “Jonathan met many people who were interested in our franchise and who also own other quick service restaurants. I’m now in the process of meeting with these individuals to show them how the Jo To Go Coffee® licensing package can provide new areas of growth within their existing business.”

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com or www.jotogo.blogspot.com.

Moms Garner Coffee Honors from Jo To Go Coffee® on Mother’s Day

2007-05-05T16:41:00.000-05:00

Green Bay, WI— Jo To Go Coffee® will again recognize the tireless efforts of mothers everywhere this Mother’s Day. On Sunday, May 13, 2007, MOMS will drink free at all Jo To Go Coffee® locations.

Jo To Go Coffee® President Dick DuBois credits much of his success to his own mom, who had the good sense to see that the impulse behind the goofy antics of his childhood might somehow serve him well in adulthood.

“My mom stared down the risks and challenges of raising me with a steely maternal determination on a daily basis,” commented DuBois. “For that I am forever grateful because, believe it or not, her reaction to the tree forts and backwards bikes that I built, my unexpected explorations of east Green Bay, and that whole painting-the-basement-floor-black incident all helped to teach me how to effectively channel my creative energy. On this most hallowed day, Sunday, May 13, 2007, we will honor all MOMS with a free drink of choice from Jo To Go Coffee®.”

Jo To Go Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, Jo To Go Coffee® caters to busy lifestyles with speed, convenience, and fun. Jo To Go Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee®, please visit www.jotogo.com.

JO TO GO Coffee® Exhibits at the International Franchise Expo

2007-04-18T09:52:00.000-05:00

Spring Expo Generates Interest in JO TO GO Coffee® Discovery Days

Washington D.C. – JO TO GO Coffee® was the only drive-thru coffee exhibitor in a field of over 300 exhibitors at the 16th annual International Franchise Expo (IFA) in the nation’s capitol.

The International Franchise Expo is the franchise industry's premier annual event showcasing hundreds of franchise concepts, attracting 15,000 prospects from throughout the United States and over 85 countries. JO TO GO Coffee® sent two representatives to the event. They spent the weekend handing out coffee samples and franchise packets, and networking with potential franchisees.

“It was a whirlwind of a weekend,” reported JO TO GO Coffee® Vice President of Franchising, Jonathan Lukens. “We had over 230 people take our franchise information for areas all over the country. Now we’re busy following up to schedule JO TO GO Coffee® Discovery Days with the people we talked to about our fast, fabulous coffee concept.”

JO TO GO Coffee® Franchise Coordinator Sheri Stoller attended the IFA Conference and is facilitating the Discovery Day requests. She reports that a typical Discovery Day at JO TO GO Coffee® includes:

~ An office tour to meet the JO TO GO Coffee® support team.
~ A copy of the Uniform Franchise Offering Circular (UFOC)
~ A store tour which allows potential franchisees to make and taste specialty coffee drinks, and to acquire an overview of operations, employees, customer traffic, scheduling, point-of-sale, merchandising, the JO TO GO Coffee® hiring system, and training process.
~ A fascinating tour of the coffee roasting plant and introduction to coffee basics.
~ A meeting at the JO TO GO Coffee® corporate office to discuss real estate, financing, market conditions and demographics, competition, start-up costs, cash flow analysis, and the next steps in the franchising process.

“I call Discovery Day a ‘day in the life’ because we offer people the opportunity to see, taste, feel, and hear what it is like to run a JO TO GO Coffee® drive-thru,” Stoller commented. “Folks come in with wide eyes and big dreams, and leave with even bigger eyes and bigger dreams. It's pretty neat to watch that happen.”

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.jotogo.com or www.fabulouscoffeefast.com.

JO TO GO Coffee® Introduces the Rapid Rewards Card

2007-04-10T09:04:00.000-05:00

Green Bay, WI— JO TO GO Coffee® is giving away the new Rapid Rewards Card hand over fist to eager customers at all drive-through locations. The Rapid Rewards Card is a free swipe card that puts frequent customers on the fast track to discounts and bonus drinks. Cardholders’ balances are tracked electronically and balances print out on their guest checks for their personal reference.

Just three days into the Rapid Rewards Launch, program coordinator Matt Bogenschutz was swamped with over 200 customer e-mails.

“People are as excited about the Rapid Rewards Program as we are to offer it,” commented Bogenschutz. “Our goal for the Rapid Rewards Card is to offer a moment of pure, unexpected FUN at the drive-thru in the form of bonus drinks and discounts.”

To kick off the program, JO TO GO Coffee® is offering a very straightforward deal: one FREE drink after the purchase of ten specialty coffee drinks.

“After customers become acclimated to Rapid Rewards, we can offer multiple programs at the same time,” said Bogenschutz. “For instance, our location in Escanaba has chosen to offer a Smoothie Tour program which puts customers on track to earn a free smoothie and a free specialty coffee drink at the same time.”

Customers interested in joining the Rapid Rewards Program can pick up their free swipe card at any JO TO GO Coffee® location. Participants in the program can then officially register their card at www.jotogo.com/rewards, which allows them to view featured bonus plans, as well as their current progress towards coffee nirvana: the Rapid Reward.

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Gears Up for Opening in Savannah, Georgia

2007-04-04T09:07:00.000-05:00

--The city’s first JO TO GO Coffee drive-thru to launch in late April--

Savannah, GA— The buzz around town is growing as construction on the new specialty coffee business continues. Savannah’s first JO TO GO Coffee drive-thru (1102 Eisenhower Drive) is slated to deliver fast, fabulous coffee drinks, smoothies and bakery to the people of Savannah in late April

JO TO GO Coffee® owners Tom and Lynn Schilder are known around town for another fabulous first – they opened the Cold Stone Creamery (Twelve Oaks location) in 2003 with great fanfare and have since enjoyed continued community support.

“JO TO GO Coffee® is another great concept for this area,” commented Tom. “With the double drive thru set up, there’s no need to leave your car or wait. We concentrate our efforts on providing a tasty specialty coffee drink at the speed of your life.”

The Savannah JO TO GO Coffee® will feature the new architectural prototype that has been optimized for speed and convenience. The double drive-thru design ensures drive-through customers quick service, and a walk-up window caters to customers who choose to bike or walk.

Lynn and Tom decided on JO TO GO Coffee® after a trip home to Green Bay, WI to visit Lynn’s family. They were soon hooked on the coffee and, after visiting with Dick DuBois (JO TO GO President) and Jon Lukens (VP of Franchising) at the JO TO GO Coffee® main office, they were hooked on the concept of fast, fabulous drive-thru coffee as well. The couple signed a contract to open two drive-thru locations in Savannah.

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit http://www.fabulouscoffeefast.com/ or http://www.jotogo.com/.

JO TO GO Coffee Featured as Recognized Brand Name in Lake Winnebago Business to Business Magazine

2007-03-07T10:35:00.000-06:00

The following article was featured in the February/2007 edition of WB2B Lake Winnebago Business to Business Magazine:

Locally Grown Chains: Recognizable Brand Names Increase Fox Valley Visibility
By: Sean Fitzgerald

Drive-up coffee just wasn’t a convenience residents of northeast Wisconsin were familiar with when Dick DuBois opened the first Jo To Go Espresso Bar near Bay Beach in Green Bay in late 1998.

DuBois built a tiny 336-sq. ft. coffee kitchen with drive-up windows on two sides of the building. But it was plenty of space to prepare an infinite combination of flavored mochas, lattes, cappuccinos, espressos, coffees and teas. The building even had a restroom – a must-have for employees. And it was the first double drive thru in the Midwest, DuBois reported.

By the following year, DuBois would open a second Jo To Go on College Avenue in Appleton, and over the next few years, other Jo To Go Coffee shops would open in the Green Bay and Appleton areas, Oshkosh, Fond du Lac, Milwaukee and Racine. Today – depending on which day you read this article – there are 16 Jo To Go locations in four states. A 17th store is slated for opening in the Savannah, Ga. area in late March. The stores represent a mix of five that are corporately owned, while the remainder are franchised to other individuals.

Entrepreneurship wasn’t completely foreign to DuBois, who grew up in a family of business owners. His father, Dan, started DuBois Formalwear in Green Bay, and years later his mother, JoAnn, would launch the complementing DuBois Bridal Chateau. Dick began working with the company at age 19, and stayed on board for 14 years, holding the highest post of vice president of sales and training for the company.

When Dick’s father decided in the late 1990s that he wanted to diversify the family business to provide more stability during the winter months – a seasonal lull for the formalwear industry – Dick began to put together a business model after experiencing the drive up coffee shop phenomenon in northwest Washington state.

While the Jo To Go concept was originally intended to be part of the DuBois family business holdings, some confusion with the real estate purchase for the first store gave Dick the idea that perhaps he should shoulder the entire risk of this drive-thru coffee venture rather than place the burden on his family. After going off on his own in late 1998, the rest – as they say – is history.

When Jo To Go first came to market, the maturity of the gourmet coffee trend in northeast Wisconsin was a shell of what exists today. DuBois said when the College Avenue store opened in Appleton in 1999, there were five gourmet coffees shops – defined as those that serve lattes – within a six-mile radius of the Jo To Go location. In 2007, there are more than 40 places selling lattes in the same geographic footprint.

“Starbucks is doing a wonderful job of educating people on coffee,” said DuBois, noting that the swanky giant of the coffee industry has also help familiarize consumers with the concept of drive-thru coffee, a boon to the Jo To Go business model.

As a full-service gourmet coffee house that is strictly a drive-thru, DuBois views Starbucks as his only substantive competitor. And though the charge for a cup of a specialty-brewed mocha or cappuccino can range as high as $4 at each coffee chain, DuBois said customers have adapted to the luxury of not making it themselves, not getting out of the car, and having a drink that tastes much better than a pot brewed at home.

“People will pay for better tasting convenience – and that’s what it is, better tasting convenience,” DuBois said.

After receiving a substantial, nontraditional education in coffee from Jim Stewart – who developed the Seattle’s Best coffee label and comes from the family of the 95-year-old Stewarts Private Blend – DuBois put painstaking effort into ensuring consistency across the board in the way each order was prepared and served. Consistent processes are often a key component to franchising, which DuBois was considering at the time. By October 2001, he sold his first franchise, now the Jo To Go located on Midway Road in Menasha.

“We had to develop the system to franchise, and that pretty much took about a year,” DuBois said. Today, potential franchisees go through a strict application, financial review and interview process in order to open their own Jo To Go.“You’re going to become family,” DuBois said of potential franchisees.

As for the future, DuBois is creating franchising opportunities in several eastern and southern states. Even though there’s become a surge of new coffee shops open in the past decade – particularly in Wisconsin and the Midwest – he believes there’s plenty of room to grow.

“The market is still very untapped. It’s not saturated,” he said.

Posted with permission from WB2B Lake Winnebago Business to Business. To check out the full article, as well as other great coverage of business news in Wisconsin's Fox Valley, visit the website: www.winnebagob2b.com.

JO TO GO Coffee® Drive-thru Opens Strong in Escanaba

2007-02-28T09:17:00.000-06:00

--Plans are in the works for three additional locations in Michigan’s Upper Peninsula and seven locations throughout the U.S. --

Escanaba, MI—Escanaba native Matt Marenger launched his new JO TO GO Coffee® double drive-through on 810 N. Lincoln Road at the crack of dawn on February 26, 2007. Matt reported that sales were strong despite the fact that area residents were shoveling out from the nearly 13 inches of snow dumped on the area by the snowstorm that swept across the Midwest over the weekend.

The Escanaba JO TO GO Coffee® is the first location to feature the new architectural prototype that has been optimized for speed and convenience (see attached photo). The double drive-thru design ensures drive-thru customers quick service, and a walk-up window caters to customers who choose to bike or walk.
Matt Marenger brings a wealth of entrepreneurial experience to his new venture--he opened Mr. Bike Ski and Fitness in 1985 when he was just a senior at Escanaba Area High School. (See his website: www.mrbikeonline.com)

“I am thankful to everyone who has helped me make Mr. Bike Ski and Fitness successful,” commented Matt. “And I am really revved up to introduce fast, fabulous JO TO GO Coffee® to the Escanaba community.”

JO TO GO America, INC reports that Matt plans on opening three additional locations in Michigan’s Upper Peninsula in the next six years. The coffee franchise currently has other franchisees under contract for another seven locations throughout the United States.

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Kicks Off Mug Club Program in Time for Valentine’s Day

2007-02-14T10:04:00.000-06:00

Green Bay, WI—JO TO GO Coffee® Mug Club guru Matt Bogenschutz said that the coffee drive-thru is kicking off a program that’ll warm the heart and the belly of that special someone this Valentine’s Day.

Customers who join the JO TO GO Coffee® Mug Club receive a JO TO GO Coffee® Mug specially designed to ride shotgun in their cupholder; one FREE, hot Mocha; and surprise Mug Club e-offers throughout the year. Cost to join the program is $9.95. The JO TO GO Coffee® mugs are available in red, white, blue and steel.

“It’s the ultimate Valentine gift because it continues to give long after the boxes of chocolate have been eaten and the sappy greeting cards have been recycled,” commented Bogenschutz. “I’ll personally send a monthly e-mail loaded with great coffee e-offers. (And maybe the occasional JO TO GO Coffee apparel freebie too!)”

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Founder to Speak at Entrepreneur’s Connection Conference

2007-01-30T09:40:00.000-06:00

Green Bay, WI—Richard DuBois, founder and CEO of JO TO GO America, INC., will be a featured speaker at the Entrepreneur’s Connection Conference in Green Bay, Wisconsin on February 15, 2007.

DuBois opened Wisconsin’s first drive-thru espresso bar in 1998 and now operates a successful franchise with JO TO GO Coffee® locations across the nation. He will impart the lessons that he has learned from his 20 years of senior management experience and small business/franchising know-how.

“The Entrepreneur’s Connection Conference is an opportunity to learn from the experiences of successful entrepreneurs,” commented DuBois. “Formal education is an essential foundation that I fully encourage, but the learning and application of street smarts can mean the difference between toiling to collect a weekly paycheck and taking the world by storm with your own unique vision.”

The Entrepreneur’s Connection Conference is geared to individuals looking for information, advice and networking opportunities for launching or expanding their business dreams. In addition to featuring entrepreneurial success stories such as Richard DuBois and Dave Anderson (founder, Famous Dave's of America), conference attendees can “get their game on” by participating in the Elevator Pitch Contest. Contestants have 90 seconds to pitch their business ideas to a panel of business leaders and the audience. Contestant garnering the most votes from the panel of judges will receive cash prizes.

For more information about attending the Entrepreneur’s Connection Conference go to: www.gbaec.org.

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

Growth Spurs Hiring Of New Franchise Coordinator at JO TO GO Coffee®

2006-12-19T09:53:00.000-06:00

Green Bay, WI— Robust growth has brewed the need for a Franchise Coordinator position at JO TO GO Coffee®. The company recently hired Sheri Stoller to help field the steady stream of weekly requests for franchise information.

As the Franchise Coordinator, Stoller works directly with the Vice President of Franchising to manage incoming calls from prospects interested in being a part of the proven franchise system. She’s responsible for identifying and recruiting the best potential candidates for JO TO GO Coffee® franchises. The coffee franchise currently has 14 units open and a dozen more under contract throughout the United States.

“I see my job as a spokesperson for this organization, explaining to prospects why and how it works so well, and, ultimately, getting them onboard and expediting the growth of our system,” she says. “We offer excellent operations and training support. The lines of communication are always open for franchisees.”

Stoller has more than 18 years of account management and sales experience in industries such as transportation, printing and logistics. She holds a Bachelor of Arts degree in Business Administration and Marketing from Lakeland College.

JO TO GO Coffee® is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

Escanaba Native Matt Marenger to Open JO TO GO Coffee® on Lincoln Road

2006-12-06T11:26:00.000-06:00

--Coffee Drive-Thru Slated to Open Early January--

Green Bay, WI— This isn’t going to be your typical press release. I just hope you’ll bear with me as I explain why.

As a publicist for a rapidly growing company, it’s my job to place our franchisees and everything JO TO GO Coffee® related in the best possible light. I am the ultimate cup-is-half-full person in our office.

So when the Marketing Director pulled me aside and gave me the contact information for our newest franchisee way north up in God’s Country, I began to hone the interview questions that I hoped would help me hit pay dirt, which for me is the details that would help me publicly celebrate all things Matt Marenger and JO TO GO Coffee®.

But—funny thing—every time I asked Matt about his accomplishments, he shifted the focus from himself.

He talked about his Dad’s career as a successful small businessman selling farm equipment when I asked him about his motivation to open a sporting goods store as a senior at Escanaba Area High School. Many of you may be familiar with Mr. Bike Ski and Fitness. Like the name? Matt came up with it when he was eight years-old.

When I asked him the secret behind twenty-one years of business growth and success, he spoke with gratitude about the Escanaba community that cheered on an eighteen year-old kid as he chased his entrepreneurial dreams. He talked about the overwhelming support of Holly, his wife, trusted business partner and mother of his six children.

And when I asked him about the timely groundbreaking for the new JO TO GO Coffee® drive-thru coffee bar on Lincoln Road, he wanted me to be sure to point out how helpful the city was in working with him to obtain the proper permits.

As I sat at my desk, wondering what in the world I was going to say about Matt, it occurred to me that perhaps what I can’t say about Matt is what is best about Matt: he is like a mirror that reflects the good that surrounds him—family, friends, and the Escanaba community. When he begins his new adventure as owner of JO TO GO Coffee® at the beginning of the year, I hope you’ll stop in and say hi. I think you’ll like what you see (and the coffee’s really good too).

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

‘Power Shopper’ to Give Black Friday Bargain Hunters an Edge

2006-11-21T10:25:00.000-06:00

--JO TO GO Coffee® Features the Specialty Drink Created Specifically for Holiday Shoppers--

Green Bay, WI— Nationwide JO TO GO Coffee® will be open bright and early at 5:30 AM on Black Friday, November 24, 2006 to help the hordes of crazy bargain hunters shake off the sleepy effects of the previous night’s Thanksgiving dinner. The coffee drive thru is featuring the highly-caffeinated “Power Shopper” drink that JO TO GO Coffee® president Dick DuBois created to energize holiday shoppers.

DuBois was floored by the dozens and dozens of people huddled in the cold outside of Walmart at 5:30 AM when he opened for business at one of the original JO TO GO Coffee® locations on Black Friday in 1999.

“The customers that came through JO TO GO Coffee® that day wanted something warm, something tasty, and something that would give them a lift to make it through that crazy shopping day,” said Dick. “So I created a bold specialty coffee concoction just for them—the Power Shopper.”

The Power Shopper packs a caffeine punch with extra shots of espresso, yet goes down easy because it’s mixed with Hershey’s Milk Chocolate sauce, white chocolate, French vanilla and steamed milk.

Indeed, it appears shoppers may need that extra Power Shopper kick to get them through what promises to be a busy holiday gift-giving season. According to the National Retail Federation’s (NRF) 2006 Holiday Consumer Intentions and Actions Survey, retailers expect to ring up $457.4 billion in holiday sales, an increase of 5 percent over last year.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Harvests the Fruits of Pumpkin’s Seasonal Popularity

2006-11-08T10:23:00.000-06:00

Coffee Drive-Thru Releases Espresso Pumpkin Pie Recipe
in Honor of the Orange Behemoth

Green Bay, WI— JO TO GO Coffee® is enjoying a bump in Pumpkin Pie Supreme Latte sales thanks to the growing popularity of all things pumpkin.

The U.S. Department of Agriculture reports that the production and sales of pumpkins have been steadily increasing for the past several years. In 2005 U.S. farmers produced over a billion pounds of pumpkins. Sales of pumpkins eclipsed $105 million in 2005, up $2 million from the previous year.

JO TO GO Coffee® President Dick DuBois commented on the popularity of the pumpkin: “The pumpkin has become a national symbol for both the fun we have at Halloween and the sense of appreciation we feel as we celebrate the blessings that life has bestowed upon us with family and friends at Thanksgiving. In some small way we want to encourage and be a part of that nationwide celebration.

We want our customers to be able to delight their guests by giving the classic pumpkin pie dessert an unexpected coffee twist.”

JO TO GO Coffee® Pumpkin Pie with an Espresso Twist
· 1 shot (1 oz or 1/8 c) of JO TO GO Coffee® Espresso
· 1 recipe pre-fab single-crust pie in pie tin
· 1 15-ounce can pumpkin
· 2/3 cup sugar
· 3 slightly beaten eggs
· 1 ½ tsp pumpkin pie spice
· ½ tsp finely ground JO TO GO Coffee® espresso beans
· ½ cup evaporated milk
· ½ cup milk

Directions
1. For filling, in a mixing bowl combine pumpkin, sugar, pumpkin pie spice, and ground espresso. Add eggs. Beat lightly with a rotary beater or fork just until combined. Gradually stir in evaporated milk and milk; mix well.
2. Pour filling into pie crust.
3. To prevent overbrowning, cover edge of the pie with foil. Bake in a 375 degree F oven for 25 minutes. Remove foil. Bake about 25 minutes more or until a knife inserted near the center comes out clean. Cool on a wire rack. Refrigerate within 2 hours; cover for longer storage. Makes 8 servings.

For those who wish to get the real deal Pumpkin Pie Supreme Latte, it is the featured specialty coffee drink at JO TO GO Coffee® now through the end of December. The Pumpkin Pie Supreme Latte starts with fresh drawn shots of espresso, steamed milk, is topped with a heap of whipped cream sprinkled with nutmeg, and of course has a luscious pumpkin pie taste. For those wishing to try the espresso pumpkin pie recipe, pick up a bag of JO TO GO Coffee® espresso beans at any location.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S.
The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® to Open Coffee Bar on Megachurch Campus

2006-10-18T10:15:00.000-05:00

Kansas City, KS— Kansas City entrepreneur Richard Oatman will be opening a second JO TO GO Coffee® location on the campus of First Family Church, 7700 W. 143rd St. in Overland Park, in early November, 2006. The coffee bar will be located in the 52,000 square foot Children’s Center and will serve fabulous coffee drinks to the 5,000 members who attend church services and other special events throughout the week.

Richard Oatman commented that he and his family are opening the JO TO GO Coffee® bar as a kind of “coffee” ministry.

“We’re providing a welcoming space for the community to enjoy informal fellowship with family and friends,” said Richard. “We’ll also donate a percentage of the profits to First Family Church.”

The addition of the specialty coffee franchise to the church campus reflects a national trend in the partnership of business and faith organizations.

Megachurches, generally defined as churches with weekly attendance of over 2,000 people, are striving to become complete, all-encompassing resources for their members. In addition to the traditional Saturday and Sunday worship services, First Family Church offers sports leagues, career counseling and another two dozen ministries that deal with the spiritual, social and economic needs of its members.

Businesses are beginning to collaborate with faith organizations as they look for alternate venues to reach consumers. Although JO TO GO Coffee® has been traditionally focused on developing drive-thru coffee bars, the company is open to alternate methods of communicating with the specialty coffee consumer.

Dick DuBois, president of JO TO GO America, INC, commented: “We are interested in reaching the coffee-lover who seeks to enjoy high-quality, specialty coffee drinks on the fly…but if a savvy businessperson presents us with an alternate method to reach potential customers AND provides an opportunity for JO TO GO Coffee® to benefit the local community, we’re certainly going to take a look.”

First Family Church was founded by Jerry Johnston in 1996. With over 5,000 members and an effective global television and internet ministry, First Family Church is one of the fastest growing churches in America. Senior Pastor Jerry Johnston is a frequent national media commentator. He has appeared on CNN’s Crossfire, Good Morning America; MSNBC’s Scarborough Country and has been quoted in numerous local and national publications including The New York Times and USA Today.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Spreads the Coffee Love With Coffee Health News

2006-10-12T09:41:00.000-05:00

Green Bay, WI— In honor of National Coffee Day, September 29, 2006, JO TO GO Coffee® is touting the many health benefits of coffee and encouraging coffee lovers to spread the word with a buy one get one free offer on their 15 varieties of bag coffee beans.

JO TO GO Coffee® Marketing Director, Rose Fauster commented: “Researchers are discovering what humankind has understood intuitively for nearly a thousand years—there is a scientific reason for the feelings of well-being and wakefulness that accompany your morning cup of JO. National Coffee Day is all about spreading the coffee love by giving our customers both important coffee health information and a great deal on those magical beans.”

The Wonders of Polyphenolic Mojo

Scientists are only beginning to understand the powers of the mystical bean because the coffee bean is an incredibly complex food, containing over a thousand different chemical compounds.

In the past year, Chemist Joe Vinson (University of Scranton in Pennsylvania) included the coffee bean in his study of the antioxidant content of 100 different food items. Vinson concluded that Americans get more polyphenolic antioxidants from coffee than from any other food source. The average American adult consumes 1,299 milligrams of polyphenols daily from coffee. The next closest competitor was tea at 294 milligrams.

This is good news for the 100 million Americans who consume coffee on a daily basis. Antioxidants are molecules that aid in the human body’s ability to battle cancer and protect against a variety of other ailments including heart disease and strokes. The study also has some important implications for professional athletes and weekend warriors—polyphenolic antioxidants assist in repairing the muscle cell damage that inevitably occurs with exercise.

Tapping Java Juju

Perhaps the more obvious benefit of coffee is the natural “jolt” people feel after they drink it. Studies show that drinking coffee staves off sleepiness, and increases other brain functions like attention, task management and concentration. Researchers believe that this is because the caffeine in coffee triggers the release of dopamine in the brain and binds to receptors that normally accept adenosine, a neurotransmitter that signals brain cells to quiet down their activity. Blocking adenosine staves off sleepiness.

This information piqued the interest of the United States Army—earlier this year the Walter Reed Institute of Research (WRAIR) finished testing “Stay Alert” caffeine gum on fatigued military personnel. The gum contains about the same amount of caffeine as a cup of coffee (100 mg).

Lead researcher from the Department of Behavioral Biology at WRAIR, Dr. Gary Kamimori, commented that after conducting three studies concerning the safety and effectiveness of the gum, he concluded that the caffeine in the Stay Alert gum improves alertness and physical and mental performance.

Three hundred cases of Stay Alert gum went to soldiers in the field in 2004. Kamimori reports that response to the gum from troops in the U.S. and in the Middle East has been positive. Although Stay Alert gum is not available to the general public, the same benefit can be derived from one or two cups of quality JO.

Coffee Magic in Moderation

Moderate coffee drinkers can relax and enjoy their java, armed with the knowledge that they are reaping many compelling health benefits. Scientists, nutritionists and other researchers generally agree that for the average adult, 1-3 cups of coffee per day is the range within which coffee drinkers will derive the most benefit from the beverage. Drinking four or more cups of coffee per day can produce negative side effects such as sleeplessness, irritability, stomach upset, diahhrea and headaches.

The JO TO GO Coffee® Story

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchisees under contract in Georgia, Illinois, Michigan, Missouri, New York, and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

For More Information:
Coffee Science Source
www.coffeescience.org

Army Public Affairs
www4.army.mil/ocpa/index.html

New Drive-Thru Coffee Bar Gives a Lift to Kansas City Commuters

2006-10-12T09:36:00.000-05:00

Kansas City, MO—Kansas City commuters are going to get a little perkier the week of October 9, 2006. JO TO GO Coffee®, located on 7121 NW Barry Road across from Zona Rosa, will be opening for business seven days a week, bright and early at 5:30 AM to 9:00 PM.

Owner Richard Oatman said that the coffee drive-thru will feature a wide array of specialty coffee drinks, smoothies, and power bars that will give the people of Kansas City that extra nudge they need to get through their busy day.

“Our coffee servers have been trained to recognize the folks in need of SCR—specialty coffee resuscitation,” commented Richard. “They know how to apply a quick cup of quality JO to those of us who are sleep-deprived, overworked or just downright busy.”

Signs that you are in need of SCR (Specialty Coffee Resuscitation)
1. You yawn so much that your kids use you as a surrogate for their Mr. Mouth game.
2. Your grandma passes you in her Buick Park Avenue doing twenty-five.
3. You get the noddies at stoplights.
4. You carry toothpicks in your pocket for those times when you need to prop open your eyelids.
5. You favor wide ties in bold patterns for their dual purpose: style and drool bib.

Richard is so pumped up about the whole JO TO GO Coffee® concept that he has plans to open an additional two stores in the Kansas City area. The second location is slated to open in November of 2006.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Tests Viral Marketing

2006-09-28T09:29:00.000-05:00

-- Be on the Lookout: “Awesomeness” is Catching! --

Green Bay, WI—For the cost of just one dollar, JO TO GO Coffee® became one of an Awesome Million this week (JOTOGOCoffee.IsReallyAwesome.com)

“We’ve always believed that both our specialty coffee products and our franchise system are one in a million,” commented Marketing Director Rose Fauster, tongue planted firmly in cheek. “Now we have the web page to prove it.”

Awesome Million is a viral marketing project created by business partners Jim Kukral and Dave Potokar out of their downtown Cleveland, Ohio based studio. Individuals, businesses and other organizations can purchase a web page proclaiming their “awesome-ness” for $1.00. An upgrade, at a cost of $5.00, allows the page-owner to post a link to another website and one photo, logo or graphic.

Viral marketing is a relatively recent phenomenon that encourages people to pass along a
message. Viral marketing depends heavily on a high pass-along rate from person to person. To achieve this, the message must contain some sort of perceived value. The value of the Awesome Million Project is the fun of being publicly labeled “awesome” and the ability to buy a web page at the cost of just one dollar.

Fauster commented that the idea of viral marketing appeals to her because it seems to be an effective, low-cost way to plant a small seed of a message and watch it grow exponentially with very little promotion, advertising or public relations. JO TO GO Coffee® has become known for their innovative advertising techniques, relying heavily on creative billboard advertising, customer VIP programs and other guerilla marketing techniques to spread the word about the JO TO GO Coffee® franchise system.

“I wanted to see how viral marketing works firsthand,” said Fauster. “One dollar seemed a small price to pay to be a part of the Awesome Million project. The sheer fact that we’re sending out a release about somebody else’s marketing project is a testament to the potential power of viral marketing.”

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchisees under contract in Georgia, Illinois, Michigan, Missouri, and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

For more information about the viral media movement, visit www.contagiousmedia.org or the Awesome Million Homepage, www.awesomemillion.com. Other awesome business web pages: smallbiztrends.isreallyawesome.com, Disney.isreallyawesome.com, and rss.isreallyawesome.com.

JO TO GO Coffee® to Energize Road Construction Workers Along HWY 11

2006-08-11T10:14:00.000-05:00

When Life Hands You Lemons, Make Mochas (and Put ‘Em on Ice!)

Racine, WI—Businesses along Green Bay Road are facing up to the potentially grim realities of the summer road construction season as the hard work of re-paving State Highway 11 begins in earnest this week.

At JO TO GO Coffee®, manager Jeremy Taetsch is staring that reality straight in the eye by treating hot, thirsty construction workers with iced coffee drinks throughout the construction process.

“We were going to provide workers with our new JO’s High-Grade Lemonade, but then we changed our minds,” chuckled Jeremy. “We want to offer cool thirst-quenchers because we appreciate their efforts, but we also want to give them a little caffeine push to help them finish this project. Iced Mochas seem to fit the bill.”

State transit representatives have made themselves available to the management of the dozens of stores impacted by the construction. Jeremy commented that officials are making every effort to ease the potential financial sting of the road construction for area businesses by making sure that two lanes of traffic remain open at all times.

“Obviously, road construction isn’t ideal for business,” commented Jeremy. “But this really won’t impact our ability to offer great quality coffee drinks to people on their way to work, school, and any other number of activities that fill up their busy lives. We’re making the best of the situation and having some Mocha fun in the process.”

JO TO GO® Coffee Iced Mochas are a blend of Hershey’s chocolate sauce, milk, and—the powerhouse of this marvelous beverage—a fresh drawn shot of espresso. The ingredients are blended with ice and the result resembles a chocolate shake with one heck of a kick.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed by Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchisees under contract in Georgia, Illinois, Michigan, Missouri, and Wisconsin. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

Plans Percolating for JO TO GO Coffee® Expansion in Kansas City

2006-08-11T09:26:00.000-05:00

Kansas City, MO—There’s a buzz around town. Can you feel it?

It began when Kansas City’s newest entrepreneur, Richard Oatman, reached an agreement with JO TO GO America, INC. to open three JO TO GO Coffee® franchise locations in Kansas City.

The buzz continues to grow. Preliminary renovations are already underway on the first drive-thru site. Richard said that remodeling should begin in late July. The drive through coffee bar will be located on Barry Rd. just West of I 29 across from Zona Rosa, and should be ready to serve up fast, fabulous coffee drinks and bakery to the people of Kansas City in August of this year.

Richard believes that JO TO GO Coffee® is a perfect fit for Kansas City. With one of the largest geographical metro areas in the nation, a thriving workforce and an active arts community, people in Kansas City are always on the go.

“I love the whole JO TO GO Coffee® concept,” commented Richard. “As a drive thru coffee bar, they cater to those of us who want access to high-end coffee, but don’t want to take time out of our busy lives to wait for it. They’re focused on providing a great cup of JO in a quick, friendly manner and they do it very well.”

Richard Oatman has always been interested in owning and operating businesses, ultimately opting for a new daily grind. He was born and raised in Wichita, KS. His father successfully owned and operated 13 radio stations in the Wichita area and around the Midwest. Richard shared his father’s interest in radio and business—after graduating from the University of Kansas with a degree in Journalism, he began working in radio advertising in Wichita. Over the ensuing 16 years, he helped clients develop marketing plans to revitalize their businesses. Richard eventually became sales manager for three radio stations in Wichita. In 2002, he moved to Kansas City and accepted a position as sales manager of a local radio station.

JO TO GO Coffee® president Dick DuBois has no doubt about Richard Oatman’s prospects for success: “Richard possesses both the know-how and the drive to make JO TO GO Coffee® a success in Kansas City. We look forward to helping him introduce fabulous coffee fastSM to this major market.”

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed Entrepreneur Magazine as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchisees under contract in Wisconsin, Illinois, Michigan, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

Oshkosh Woman Bags JO TO GO Coffee® Beanie Award

2006-08-11T09:20:00.000-05:00

--Winning Slogan Will Be Featured on Billboards Statewide--

Green Bay, WI—Inter-office e-mails flew like lightning this past month at JO TO GO America, INC. as responses from their “What Should We Put Here?” billboard campaign poured in from coffee lovers throughout the state of Wisconsin.

The “What Should We Put Here” billboard campaign was the brainchild of Marketing Director Rose Fauster, who wanted to tap into the funky energy of coffee lovers throughout the state. The billboard encouraged passersby to e-mail JO TO GO Coffee® with their ideas for an upcoming JO TO GO Coffee® billboard campaign.

Deciding the winning entry wasn’t easy. Many of the entries were really good. Some of them were…not so good. Some of them were hysterically funny. Some of them were maybe a tiny bit scary. All of them were very much appreciated. And one of them is being featured on billboards statewide throughout the month of July.

The winner of the first annual JO TO GO Coffee® Beanie Award is self-described caffeine addict Melissa Troedel of Oshkosh, WI.

“I drive past the JO TO GO Coffee® billboard all the time on my way from home to my job in Appleton. Every day I’d try to come up with something to send in,” commented Melissa. “Then one morning ‘The Quicker Perker Upper’ just popped into my head. I eventually e-mailed my idea to them through the JO TO GO Coffee® website.” (www.fabulouscoffeefast.com).

JO TO GO Coffee® Marketing Director Rose Fauster commented that Melissa’s entry stood out from among the other entries because it conveys what the drive-thru coffee bar stands for in a fun and concise way.

“’The Quicker Perker Upper’ is such an apt description of JO TO GO Coffee®,” commented Rose. “As a drive-thru coffee bar we are extremely quick, many times getting you on your way in 60 seconds or less. Our specialty coffee drinks will give you the get-up-and-go to take on the rest of your busy day.”

The staff at JO TO GO America, INC. has been delighted to get to know Melissa. She and her husband live in Oshkosh, WI with their toy poodle, Pepe (whom she describes as “eight lbs of love and energy”). Melissa works in Appleton for West Business Services. In her free time she enjoys camping, scrapbooking, and dressing up her toy poodle. The JO TO GO Coffee® Chai Latte Lite is a staple in her diet. She treats herself to the spicy tea drink three times a week, claiming: “It really helps to get you going.”

As the winner of the billboard contest, Melissa will receive a JO TO GO Coffee® gift basket and her name will be featured beneath her slogan on billboards throughout Wisconsin.

Other entries that the JO TO GO America, INC office crew found noteworthy and unique included the following:

A couple from Neenah sent in a photo of their bassett hound, Dudley, dressed up as pirate. The caption underneath reads: “I’ll do anything for caffeine.”
A woman from the De Pere area suggested: “JO TO GO: Better than Starbucks.” (We all liked this one for obvious reasons…)
A creative twelve-year-old girl e-mailed: “Dude, where’s my coffee?”
A wiseacre from Sheboygan e-mailed: How ‘bout a picture of some hottie leaning out of a delivery window with a cup of coffee in her hand!?!?! Can I vote for that?
A woman from Green Bay e-mailed this idea: “I have a daughter whose name is Johanna but we call her Jo or Jo Jo. She is a sophomore in high school and a serious competitor in track and cross country. My idea was to have a picture of her running on one half of the billboard with a picture of a cup of coffee with the Jo logo on the cup on the other half. On the top you would write, "Meet Jo. She's fast and smooth...all the way to the finish."

“This is the most fun we’ve had with a billboard campaign,” commented JO TO GO Coffee® President Dick Dubois. “We’ve been more than just a steaming cup of JO during your busy day—we’ve jolted the creativity and enthusiasm of people on the go all over Wisconsin.”

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee® has been hailed in an Entrepreneur Magazine article as the counterbrand to the world’s leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® to Give FREE Drink to DAD on Father’s Day

2006-08-11T09:15:00.000-05:00

Green Bay, WI—In the spirit of fair play and all that is good about DAD, JO TO GO Coffee® will be giving away a free drink of choice to Dads on Father’s Day, June 18, 2006.

“Our Mother’s Day Free Coffee Event was a huge success,” commented JO TO GO Coffee® president, Dick Dubois. “We wanted to be sure to also celebrate the heroic efforts of DADs everywhere.”

One area Dad commented: “My wife socked me in the arm when I told her I was giving her the Funky Monkey for Mother’s Day, but she perked up when we drove into the JO TO GO Coffee® drive-thru and I handed her their ice-cold Power Signature drink blended with dark chocolate, bananas, fresh milk, ice and an extra shot of espresso.”

He paused and added with a smile: “Honestly…it would make me really happy to get the Funky Monkey--or even just a Smoochie Woochie--on Father’s Day.”

For those individuals not familiar with JO TO GO Coffee’s Hot Power Frappe JO® drink, the Smoochie Woochie is an eye-popping power brew made up of a fresh-drawn shot of espresso, steamed milk and red hot cinnamon. The hot coffee drink is topped off with dollop of sweet whipped cream.

Father’s Day Facts From the U.S. Census Bureau
· Father's Day dates back to 1910 when it was conceived by Mrs. John B. Dodd of Spokane, Wash., and proclaimed for June 19 of that year by the mayor. The first presidential proclamation was issued in 1966 when President Lyndon Johnson designated the third Sunday in June as Father's Day. Father's Day has been celebrated annually since 1971.

· Neckties head the list of Father's Day gifts. A good place to buy dad a tie or a shirt might be one of nearly 11,000 men's clothing stores around the country. Sales at men's clothing stores approached or exceeded $800 million in both May and June of last year.

· 105,000: Estimated number of "stay-at-home" dads. These are married fathers with children under 15 who are not in the labor force primarily so they can care for the family while their wives work outside the home. These fathers cared for 189,000 children in 2002. (From a soon-to-be-published report.)

· 25.8 million: Number of fathers who are part of married-couple families with own children under the age of 18.

· 2.0 million: Number of single fathers, up from 393,000 in 1970. There now is one single father for every six single parents, compared with 1-in-10 in 1970.

The JO TO GO Coffee® Story
JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

For more information about fathers in the United States, check out the U.S. Census Bureau’s website: http://www.census.gov/Press-Release/www/2003/cb03-ff08.html. And, whether by noogie, raspberry, wedgie or even just a good old hug, don’t forget to show your DAD how much you care on Father’s Day, June 18, 2006!

JO TO GO Coffee® Gives Coffee FREEbies to MOM on Mother’s Day

2006-08-11T09:06:00.000-05:00

Green Bay, WI— At JO TO GO Coffee®, we recognize the tireless efforts of mothers everywhere. We know the risks and challenges they stare down with a steely maternal determination on a daily basis—the leaky diapers, the eleventh-hour school project efforts, the harrowing driver’s education training and the busted curfews, to name just a few. On this most hallowed day, Sunday, May 14, 2006, we honor MOMS with a free drink of choice from JO TO GO Coffee® (and she doesn’t even have to leave her car to get it!)

Mother’s Day in History
The earliest Mother's Day celebrations can be traced back to the spring celebrations of ancient Greece in honor of Rhea, the Mother of the Gods. During the 1600's, England celebrated a day called "Mothering Sunday". Celebrated on the 4th Sunday of Lent, "Mothering Sunday" honored the mothers of England.

As Christianity spread throughout Europe the celebration changed to honor the "Mother Church" - the spiritual power that gives life and offers protection from harm. Over time the church festival blended with the celebration of Mothering Sunday. People began honoring their mothers as well as the church.

In the United States, Mother's Day was first suggested in 1872 by Julia Ward Howe (who wrote the words to the “Battle Hymn of the Republic”) as a day dedicated to peace. Ms. Howe held organized Mother's Day meetings in Boston, Mass ever year.

In 1907 Ana Jarvis, from Philadelphia, began a campaign to establish a national Mother's Day. Ms. Jarvis persuaded her mother's church in Grafton, West Virginia to celebrate Mother's Day on the second anniversary of her mother's death, the 2nd Sunday of May. By the next year Mother's Day was also celebrated in Philadelphia.

Ms. Jarvis and her supporters began to write to ministers, businessman, and politicians in their quest to establish a national Mother's Day. By 1911, Mother's Day was celebrated in almost every state. President Woodrow Wilson, in 1914, made the official announcement proclaiming Mother's Day a national holiday that was to be held each year on the 2nd Sunday of May.

While many countries of the world celebrate their own Mother's Day at different times throughout the year, there are some countries such as Denmark, Finland, Italy, Turkey, Australia, and Belgium which also celebrate Mother's Day on the second Sunday of May.

For more information on the history and origins of Mother’s Day check out www.gcards.com/mothersday/history.html or www.womenshistory.about.com/do/mothersday/ (and don’t forget to give your MOM a hug and FREE coffee from JO TO GO Coffee® on Mother’s Day, May 14!)

The JO TO GO Story
JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Hires New Graphic Design Artist

2006-08-03T11:40:00.000-05:00

Green Bay, WI—JO TO GO Coffee® has hired a talented new graphic design artist, Donna Mleziva, to continue their off-beat, creative brand advertising vision.

Mleziva graduated in 2006 from the University of Wisconsin—Green Bay with a degree in Communication and the Arts: Graphic Design and Photography Emphasis. She completed Graphic Artist Internships for Merge and Voyageur magazines, and a photography internship for the Green Bay Packers. She was most recently employed as a Graphic Design Artist for the University Union at University of Wisconsin--Green Bay

“We are always looking for individuals with cutting-edge talents to enhance our vision for JO TO GO Coffee®,” commented Marketing Director Rose Fauster. “We are thrilled with both the well-developed skills and creativity that Donna brings to our company.”

JO TO GO Coffee® is a leading specialty coffee drive through that is known for their fast, fabulous coffee and their innovative billboard campaigns. Early advertising campaigns like the “What is your cup size?” billboard generated a flurry of feedback. The trend continues yet today with the most current campaign that reads simply: “What should we put here?” Individuals throughout the state of Wisconsin have scrawled notes, e-mailed and telephoned with ideas for what JO TO GO Coffee® should place on their billboard next.

Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Recognizes the Efforts of Sheboygan-Area Teachers

2006-08-03T11:34:00.000-05:00

Sheboygan, WI—Tuesday, May 9, 2006 is National Teacher Day. In honor of the educators that have soldiered on despite the goofy antics of children everywhere, JO TO GO Coffee® is sending teachers throughout the Sheboygan area a very sincere “thank you” in the form of a VIP Peel-a-Deal Card. Along with lots of great offers, the card includes a free drink of choice on each teacher’s birthday, and a free mind-expanding smoothie.

“I have been successful because the lessons my teachers taught me percolated over time,” commented JO TO GO Coffee® storeowner, Tim Frey. “On behalf of JO TO GO Coffee®, I want to let all the teachers out there know that their efforts are paying off. And of course I want to energize them with a cup of JO so they can make it through until the last bell rings.”

The origins of Teacher Day are murky. Around 1944 Arkansas teacher Mattye Whyte Woodridge began corresponding with political and education leaders about the need for a national day to honor teachers. Woodbridge wrote to Eleanor Roosevelt, who in 1953 persuaded the 81st Congress to proclaim a National Teacher Day.

National Teacher Day is sponsored by the National Education Association (NEA) and is celebrated on the Tuesday of the first full week of May. The first full week in May is National Teacher Appreciation Week and is sponsored by the National PTA. Many communities choose to dedicate the whole week to honoring the tireless efforts of educators.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

For more information on the NEA and National Teacher Day visit www.nea.org/teacherday/. For information about the National Parent Teacher Association and National Teacher Appreciation Week visit www.pta.org. (And don’t forget to thank a teacher on Tuesday, May 9!)

JO TO GO Coffee® Gives Back to Sheboygan Community

2006-07-25T11:16:00.000-05:00

Sheboygan, WI—JO TO GO Coffee®, 2732 South Business Dr. in Sheboygan, is striving to become known for more than a quick cup of high-quality JO. The coffee drive-through gives a continuous jolt to the community by supporting area charities and fundraisers.

“We wholeheartedly support events and organizations that benefit children and promote education,” commented JO TO GO Coffee® storeowner, Tim Frey. “We believe that giving to these causes is an investment that will pay dividends to us all in the future.”

Recent charitable contributions include:

This summer, JO TO GO Coffee® is sponsoring a little league team through the Sheboygan County Park and Rec Department. The money donated by the coffee shop purchases the services of a coach for the children, as well as t-shirts for the JO TO GO Coffee® team.
Throughout the week JO TO GO Coffee® donates their bakery to the Open Door Drop-in Center, located on 817 N. 8th Street. The center provides Sheboygan community members who have been diagnosed with a mental illness a safe place to relax, socialize and find counseling, medical assistance, and help obtaining a job.

JO TO GO Coffee® has also donated coffee apparel and JO TO GO Coffee® Gift Certificates to numerous local fundraisers for children in need.

“We’re always looking for creative ways to energize the local community,” commented Frey. “If an organization indicates that they have a need and we’re not already involved in another charity event, we’re going to do our best to help out in some way.”

Charities interested in a donation from JO TO GO Coffee® should put their request in writing--preferably on charity letterhead--and drop it off at JO TO GO Coffee® 2732 South Business Dr. in Sheboygan.

JO TO GO Coffee® is a leading specialty coffee drive thru. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Hires New Marketing Coordinator

2006-07-25T11:10:00.000-05:00

Green Bay, WI Sheboygan native Matt J. Bogenschutz has been hired to fill the position of Marketing Coordinator at JO TO GO America, Inc, franchiser of JO TO GO Coffee®.

Bogenschultz graduated from UW-Green Bay in December of 2004 with a Bachelor of Arts Degree in Communications and the Arts. He interned as a staff member for the Bay Business Journal and Voyageur magazine, and received the P3 Award for a national student design competition.

"Matt has done a great job of supplementing his college coursework with actual on-the-job experience in the form of internships and extra-curricular activities," commented JO TO GO Coffee® Marketing Director Rose Fauster. "He brings a fresh perspective to the job and has the skills to help spread the word about JO TO GO's fast, fabulous coffee."

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Anticipates Taxpayer Rush for Racine FREE Mocha Day

2006-07-25T11:07:00.000-05:00

RACINE, WI. In another selfless act of civic duty, JO TO GO Coffee®--2805 South Green Bay Road in Racine--will be giving away free Mochas all day on Monday, April 17, 2006. No coupons. No strings. No tax. Just free Mochas (while supplies last!)

“Our Milwaukee FREE Mocha Day was a big hit,” commented President and CEO Dick DuBois. “We decided our Racine customers might enjoy the same perk. We believe a JO TO GO Mocha will be just the jolt they need to get them through Tax Day!”

The JO TO GO Coffee® management team is gearing up for a crowd, scheduling extra staff for the day-long event and stocking over 100 gallons of milk. Between those preparations and JO TO GO Coffee’s unique double drive-thru set-up, FREE Mocha Day should be quick and orderly for coffee-loving customers.

JO TO GO Coffee® is a leading specialty coffee drive thru. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Offers FREE Mocha Relief on Tax Day

2006-07-25T10:59:00.000-05:00

RACINE, WI. In a selfless act of civic duty, JO TO GO Coffee®--2805 South Green Bay Road in Racine--will be giving away free Mochas all day on Monday, April 17, 2006. No coupons. No tax. Just free Mochas (while supplies last!)

“For many Americans, Tax Day is a hectic, stressful day,” commented John Goltz, spokesman for the business group that now owns the JO TO GO Coffee® drive-thru café in Racine. “Our Free Mocha Day is a way to give the local community the quick, extra jolt they need to get through the day. We’re all about giving our customers a robust cup of pure energy fast, so they can get on with their lives.”

JO TO GO® Coffee Mochas are a blending of Hershey’s chocolate sauce, steamed milk, a generous dollop of whipped cream, and—the powerhouse of this marvelous beverage—a fresh drawn shot of espresso.

The Racine JO TO GO Coffee®, under new ownership since March of this year, recently expanded its hours and menu. The drive-thru café is open Monday through Friday 5:30 AM to 10:00 PM; Saturday, 6:00 AM to 10:00 PM; and Sunday,7:00 AM to 9:00 PM. The expanded menu includes the traditional JO TO GO Coffee® fare as well as a line of Candybar Lattes, a Mango Smoothie, and “lite” equivalents of many JO TO GO coffee® favorites.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® Launches New Website

2006-07-25T10:49:00.000-05:00

JO TO GO Coffee® has launched a new state-of-the-art website, created by award-winning production boutique, Balance Studios.

“Our website is one of those rare, wonderful points at which art and advertising converge,” commented JO TO GO Coffee® Marketing Director Rose Fauster. “The first page that pops up is a scene from behind the wheel of a moving car. On that first webpage alone Balance Studios has managed to capture—with style--everything we stand for: speed, convenience and quality.”

The website as a whole is a balanced blend of the practical, fun and informative aspects of JO TO GO Coffee® and the specialty coffee industry. Coffee enthusiasts can visit the site to learn about the entire process involved in the production of coffee and link to other well-respected coffee industry websites. Potential franchisees can review detailed information about JO TO GO Coffee® as a business opportunity. And JO TO GO Coffee® customers can find the nearest JO TO GO Coffee® location, check out descriptions of their favorite JO drinks, or comment on their JO TO GO Coffee® experiences.

Darren Lutz, President and Creative Director of Balance Studios, recently received two Unity Awards from the United Catholic Music & Video Association for his work on “Like a Train,” a music video he produced and directed for Ceili Rain. The previous year, Mel Gibson received the same award for his film The Passion of the Christ.

Darren and Tina Lutz established Balance Studios in Green Bay in 2001. The company specializes in animation, advanced interactive media, special effects, and broadcast productions. Other clients of Balance Studios include: Ceili Rain, Screen Magazine, Lindsay Stone & Briggs, and Oregon Catholic Press (OCP).

JO TO GO Coffee® is a leading specialty coffee drive thru. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee® to “Jolt the Vote” on Election Day

2006-07-20T11:02:00.000-05:00

MILWAUKEE, WI. In a selfless act of civic duty, JO TO GO Coffee - 4115 North 76th Street in Milwaukee--will be giving away free Mochas all day on Tuesday, April 4, 2006. No coupons, no strings, non-partisan. Just free Mochas (while supplies last!)

“For many Americans, getting to the polls to vote is the last thing they want to do after a hectic, stressful day,” commented John Goltz, spokesman for the business group that now owns the JO TO GO Coffee® drive-thru café in Milwaukee. “Our Free Mocha Day is a way to give the local community the quick, extra jolt they need to get through their day and out to the polls to vote. We’re all about giving our customers a robust cup of pure energy fast, so they can get on with their lives.”

JO TO GO® Coffee Mochas are a blending of Hershey’s chocolate sauce, steamed milk, a generous dollop of whipped cream, and—the powerhouse of this marvelous beverage—a fresh drawn shot of espresso.

The Milwaukee JO TO GO Coffee®, under new ownership since March of this year, recently expanded its hours and menu. The drive-thru café is open Monday through Friday 5:30 AM to 9:00 PM; Saturday, 6:00 AM to 9:00 PM; and Sunday, 7:00 AM to 9:00 PM. The expanded menu includes the traditional JO TO GO Coffee® fare as well as a line of Candybar Lattes, a Mango Smoothie, and “lite” equivalents of many JO TO GO Coffee® favorites.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com or www.jotogo.com.

JO TO GO Coffee Hires New Marketing Director

2006-07-20T10:53:00.000-05:00

Green Bay, WI—Rose Fauster knew she was home when she walked into Lambeau Field for the first time on a crisp Monday evening this past fall.

“There was an electricity in the air—an excitement that comes from a shared passion,” Fauster commented. “I always strive to live my life to the fullest and with much enthusiasm. I immediately loved the energy of the people in northeastern Wisconsin. It definitely factored in to my decision to pack up my life in Chicago and accept the job as Marketing Director of JO TO GO Coffee®.”

A Wisconsin Native With Big Dreams
Fauster grew up in West Bend, Wisconsin. Her dad was a police officer and her mom worked for the West Bend News.

“I guess media relations and advertising is in my blood,” she commented.

She attended the University of Wisconsin—Madison and graduated with a degree in Communications.

“After graduating from Madison I set my sights high. I wanted to work for one of the top marketing agencies in the country and I began to work towards that goal,” said Fauster.

She moved to Chicago to take a position as an Advertising Coordinator for JTC Advertising. She worked her way up in the company from Coordinator to Account Executive, to Senior Account Executive.

That’s when she got her big break, accepting a position at a leading, worldwide advertising agency—DDB Worldwide. At DDB Worldwide, she worked on the McDonalds account and helped revive the McDonald’s Monopoly Game promotion.

“I remember the first time I saw a McDonalds Monopoly game piece lying in the gutter,” she laughed. “I knew I had truly arrived!”

After working for DDB Worldwide, she accepted a position as Marketing Director for Chicago Magazine.

“Working for Chicago Magazine was fabulous. The focus of the magazine is Chicago’s high society. For a while, I loved being a part of that scene. It was exciting,” Fauster said.

But she longed for a new challenge and the opportunity to be closer to her family in Wisconsin.

“I had learned so much from industry leaders,” she commented. “I wanted to take everything I had learned and build something with it.”

A New Challenge
Fauster began researching the coffee industry and was surprised to learn that it was literally exploding with opportunity. Other than Starbucks, there are no other clear-cut standouts in the specialty coffee industry, yet the U.S. retail coffee market has eclipsed $19.2 billion a year, making it second to only petroleum as a commodity.

After researching many coffee retailers, she decided to pursue a position at JO TO GO Coffee®.

“JO TO GO Coffee® takes a unique, straightforward approach to selling coffee,” she said. “We address people’s busy lifestyles, giving them a great cup of coffee—fast. As a franchise, JO TO GO Coffee® also offers a tremendous opportunity to small business enthusiasts. We have a top-notch team of support staff that can help make someone’s dreams of running a coffee business a reality.”

And what does she think of Green Bay, Wisconsin two months into her position?

“So far, Green Bay is everything I thought it would be. It manages to offer both the excitement of the big city, and the strong sense of community you get from living in a small town. I am very happy to be here.”

JO TO GO Coffee®
JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com.

JO TO GO Coffee® Spreads Bean Appreciation

2006-07-20T10:29:00.000-05:00

Green Bay, WI—There’s a buzz around town and it’s got to do with more than just the caffeine in a steaming hot espresso.

JO TO GO Coffee® has launched a puzzling new billboard campaign throughout Green Bay and the Fox Cities. The words “5 YEARS, 1 POUND, 57 SECONDS” are printed in bold white letters against a black backdrop.

“Our new billboard campaign is all about coffee bean appreciation,” remarked JO TO GO® Coffee President, Dick DuBois. “It’s amazing what needs to happen before you are able to savor that first sip of coffee in the morning.”

5 YEARS…1 POUND…
Coffee is the seed of a cherry from an Arabica tree, which grows from sea level to approximately 6,000 feet, in a narrow subtropical belt around the world. The coffee cherries ripen at all different times, so they have to be picked by hand. Coffee trees are pruned from their natural height of twenty feet down to ten feet to accommodate this process. The average coffee tree produces only one pound of roasted coffee per year, and takes five years to produce its first crop.

57 SECONDS …
The United States is the largest coffee-consuming nation in the world, with coffee drinkers comprising over three-quarters of the population. The U.S. retail coffee market has eclipsed $19.2 billion a year, making it second to only petroleum as a commodity.

“I’ve been in the coffee business for the past eight years,” commented DuBois. “For Americans, a great cup of coffee is a simple, basic pleasure in a fast-paced world.”

JO TO GO Coffee® customers receive their coffee beverages from a friendly, knowledgeable coffee server quickly. It usually takes less than a minute for JO TO GO Coffee® servers to grind, brew and pour a cup of Jo.

JO TO GO Coffee® is a leading specialty coffee drive through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee® caters to busy lifestyles with speed, convenience, and fun. Today, JO TO GO Coffee® continues to add coffee franchise opportunities across the U.S. with franchisees under contract in Wisconsin, Illinois, Michigan, Kansas, and Georgia. For more information about JO TO GO Coffee®, please visit www.fabulouscoffeefast.com

Jo To Go Coffee® to Launch Sit-Down Cafe Concept On Green Bay’s East Side

2006-07-20T10:24:00.000-05:00

Green Bay, WI—In a bold departure from their strictly “coffee drive thru” format, JO TO GO Coffee® will be launching a new hybrid coffee house concept on the corner of Main and East Mason St. in Green Bay in mid-March of 2006.

The new JO TO GO Coffee® cafe—approximately 1400 square feet--will feature indoor seating for 24 people as well as the traditional two drive thru format that JO TO GO Coffee® customers are familiar with.

Vice President of Franchising Jonathan Lukens commented that the company decided to open another store both because of the popularity of the other JO TO GO Coffee® locations in the Green Bay area and because of the growth of the franchise throughout the Midwest and southeast United States.

“Our franchise is growing rapidly,” said Lukens. “With the addition of the new JO TO GO Coffee® cafe we can show potential franchisees from throughout the country the full range of working JO TO GO Coffee® options.”

JO TO GO Coffee® is currently looking for a complementary business to take advantage of anticipated traffic to the site. There is 2200 square feet of retail space available for rent alongside the JO TO GO Coffee® cafe.

“We believe there is a tremendous business opportunity for a local merchant to benefit from the popularity of JO TO GO Coffee®,” said Lukens.

Businesses interested in renting the retail space next to the JO TO GO Coffee® cafe can contact Jonathan Lukens at (920) 884-6601 Ext. 108 or jonl@jotogo.com.